Press Release

FREE CX Webinar: New Research Explores Questions of Loyalty and Trust in the Experience Economy

  • Original research by CX leader InMoment reveals critical trends in retail customer expectations
  • November 6 event will empower retailers with critical insights on how to leverage opportunities, and avoid pitfalls

SALT LAKE CITY (Nov. 5, 2018) — On Tuesday, Nov. 6 beginning at 1 p.m. ET, InMoment will present a free webinar titled: “Is Loyalty Really Dead?” featuring new research by the leading customer experience (CX) intelligence provider.

To register for this free event, click here.

In the age of what McKinsey & Co. calls the “experience economy,” retailers are faced with a daunting challenge: provide innovative products and services while also creating a customer experience that engenders trust and builds the long-term value associated with loyalty.   

In order to help retailers understand the current state of trust and loyalty, the actions that build and break customer relationships, and the important differences in expectations between demographic groups, InMoment surveyed 1,300 U.S. consumers to develop the “2018 Retail CX Trends Report: Trust and Loyalty in the Experience Economy.”

InMoment’s VP of CX Strategy Andrew Park hosts this exclusive webinar in which he will discuss the three major themes of the study’s findings and what they reveal about how retailers can design a customer experience that builds trust and loyalty with modern consumers.

Key Takeaways

  • Learn what brands must do to gain customers’ trust
  • Understand how modern loyalty manifests itself in today’s customers  
  • Discover how small efforts can transform transactions into relationship-building moments

Andrew Park has spent more than a decade designing, deploying, and consulting on customer experience programs for global Fortune 1000 companies. In his current role as VP of CX Strategy, Andrew provides strategic counsel to InMoment prospects and clients, architecting and evolving their customer experience initiatives to deliver maximum business and relationship impact. He is CCXP certified, the author of several white papers, an experienced speaker, and regularly contributes to public conversations about customer experience in forums like the Huffington Post, Inc., and Forbes.

About InMoment

InMoment™ , the leading cloud-based customer experience (CX) intelligence platform, arms brands with compelling customer insights to drive high-value business decisions and relationships with both customers and employees. The company’s industry-leading, data science-infused Customer Feedback Management platform, the CX Intelligence Cloud™ powers a full suite of Voice of Customer (VoC), Voice of Employee (VoE), and Employee Engagement solutions. InMoment provides innovative solutions and strategic support services to more than 425 leading brands across 95 countries. For more information, visit https://inmoment.com.


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