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2.98 104.824 2.811 104.824 2.577V1.394H106.098V3.24H107.515V4.397H106.098V8.843H107.411V10H106.176ZM111.653 10.156C111.168 10.156 110.735 10.0737 110.353 9.909C109.972 9.74433 109.647 9.51033 109.378 9.207C109.11 8.895 108.902 8.52233 108.754 8.089C108.616 7.647 108.546 7.15733 108.546 6.62C108.546 6.08267 108.616 5.59733 108.754 5.164C108.902 4.722 109.11 4.34933 109.378 4.046C109.647 3.734 109.972 3.49567 110.353 3.331C110.735 3.16633 111.168 3.084 111.653 3.084C112.147 3.084 112.581 3.17067 112.953 3.344C113.335 3.51733 113.651 3.76 113.902 4.072C114.154 4.37533 114.34 4.73067 114.461 5.138C114.591 5.54533 114.656 5.983 114.656 6.451V6.984H110.015V7.205C110.015 7.725 110.167 8.154 110.47 8.492C110.782 8.82133 111.224 8.986 111.796 8.986C112.212 8.986 112.563 8.895 112.849 8.713C113.135 8.531 113.378 8.284 113.577 7.972L114.409 8.791C114.158 9.207 113.794 9.54067 113.317 9.792C112.841 10.0347 112.286 10.156 111.653 10.156ZM111.653 4.189C111.411 4.189 111.185 4.23233 110.977 4.319C110.778 4.40567 110.605 4.527 110.457 4.683C110.319 4.839 110.21 5.02533 110.132 5.242C110.054 5.45867 110.015 5.697 110.015 5.957V6.048H113.161V5.918C113.161 5.398 113.027 4.982 112.758 4.67C112.49 4.34933 112.121 4.189 111.653 4.189ZM116.225 10V3.24H117.642V4.358H117.707C117.854 3.994 118.075 3.69067 118.37 3.448C118.673 3.20533 119.085 3.084 119.605 3.084C120.298 3.084 120.836 3.31367 121.217 3.773C121.607 4.22367 121.802 4.86933 121.802 5.71V10H120.385V5.892C120.385 4.83467 119.96 4.306 119.111 4.306C118.929 4.306 118.747 4.332 118.565 4.384C118.392 4.42733 118.236 4.49667 118.097 4.592C117.958 4.68733 117.846 4.80867 117.759 4.956C117.681 5.10333 117.642 5.27667 117.642 5.476V10H116.225ZM125.638 10C125.144 10 124.771 9.87433 124.52 9.623C124.269 9.363 124.143 8.999 124.143 8.531V4.397H123.09V3.24H123.662C123.896 3.24 124.056 3.188 124.143 3.084C124.238 2.98 124.286 2.811 124.286 2.577V1.394H125.56V3.24H126.977V4.397H125.56V8.843H126.873V10H125.638ZM130.659 10.156C130.018 10.156 129.48 10.0433 129.047 9.818C128.614 9.59267 128.237 9.28067 127.916 8.882L128.826 8.05C129.077 8.35333 129.355 8.59167 129.658 8.765C129.97 8.92967 130.33 9.012 130.737 9.012C131.153 9.012 131.461 8.934 131.66 8.778C131.868 8.61333 131.972 8.388 131.972 8.102C131.972 7.88533 131.898 7.70333 131.751 7.556C131.612 7.4 131.365 7.30033 131.01 7.257L130.386 7.179C129.693 7.09233 129.147 6.893 128.748 6.581C128.358 6.26033 128.163 5.788 128.163 5.164C128.163 4.83467 128.224 4.54433 128.345 4.293C128.466 4.033 128.635 3.81633 128.852 3.643C129.077 3.461 129.342 3.32233 129.645 3.227C129.957 3.13167 130.299 3.084 130.672 3.084C131.279 3.084 131.773 3.17933 132.154 3.37C132.544 3.56067 132.891 3.825 133.194 4.163L132.323 4.995C132.15 4.787 131.92 4.60933 131.634 4.462C131.357 4.306 131.036 4.228 130.672 4.228C130.282 4.228 129.992 4.306 129.801 4.462C129.619 4.618 129.528 4.82167 129.528 5.073C129.528 5.333 129.61 5.528 129.775 5.658C129.94 5.788 130.204 5.88333 130.568 5.944L131.192 6.022C131.937 6.13467 132.479 6.35567 132.817 6.685C133.164 7.00567 133.337 7.439 133.337 7.985C133.337 8.31433 133.272 8.61333 133.142 8.882C133.021 9.142 132.843 9.36733 132.609 9.558C132.375 9.74867 132.093 9.896 131.764 10C131.435 10.104 131.066 10.156 130.659 10.156Z\" fill=\"#003CB3\"\/> -->\n                <path d=\"M0.000113037 6.24036C0.00757079 6.00997 0.108246 5.79421 0.283499 5.64428L5.64175 0.999999L6.75293 2.23238L3.02415 5.46509L13 5.46509L13 7.1107L2.92347 7.1107L6.78648 10.8261L5.61192 12L0.253669 6.84741C0.0858741 6.6865 -0.00361585 6.46709 0.000113037 6.24036Z\" fill=\"#003CB3\"\/>\n                <\/svg>\n\t\t\t\t<span class=\"chiNavTableOfContents\"><h6 class=\"color-dory u-mb-0\">Table of Contents<\/h6><\/span>\n            <\/span>\n          <\/div>\n          <div class=\"chiNavMenu\">\n                              <div class=\"chiNavMenuItem slideBtn\" slide=\"1\" active=\"true\"  type=\"link\">\n                        <div class=\"chiBreadcrumb\"><\/div>\n                        <h6 class=\"chiNavMenuItemText color-dory\">Welcome to the 2022 Experience Trends Report<\/h6>\n                    <\/div>\n                                <div class=\"chiNavMenuItem slideBtn\" slide=\"2\" active=\"false\"  type=\"link\">\n                        <div class=\"chiBreadcrumb\"><\/div>\n                        <h6 class=\"chiNavMenuItemText color-dory\">About the Research <\/h6>\n                    <\/div>\n                                <div class=\"chiNavMenuItem slideBtn\" slide=\"3\" active=\"false\"  type=\"link\">\n                        <div class=\"chiBreadcrumb\"><\/div>\n                        <h6 class=\"chiNavMenuItemText color-dory\">Four Experience Trends for 2022<\/h6>\n                    <\/div>\n                                <div class=\"chiNavMenuItem slideBtn\" slide=\"4\" active=\"false\"  type=\"link\">\n                        <div class=\"chiBreadcrumb\"><\/div>\n                        <h6 class=\"chiNavMenuItemText color-dory\">Trend #1<\/h6>\n                    <\/div>\n                                <div class=\"chiNavMenuItem slideBtn\" slide=\"5\" active=\"false\"  type=\"link\">\n                        <div class=\"chiBreadcrumb\"><\/div>\n                        <h6 class=\"chiNavMenuItemText color-dory\">Trend #1 Continued<\/h6>\n                    <\/div>\n                                <div class=\"chiNavMenuItem slideBtn\" slide=\"6\" active=\"false\"  type=\"link\">\n                        <div class=\"chiBreadcrumb\"><\/div>\n                        <h6 class=\"chiNavMenuItemText color-dory\">Trend#2<\/h6>\n                    <\/div>\n                                <div class=\"chiNavMenuItem slideBtn\" slide=\"7\" active=\"false\"  type=\"link\">\n                        <div class=\"chiBreadcrumb\"><\/div>\n                        <h6 class=\"chiNavMenuItemText color-dory\">Trend #3<\/h6>\n                    <\/div>\n                                <div class=\"chiNavMenuItem slideBtn\" slide=\"8\" active=\"false\"  type=\"link\">\n                        <div class=\"chiBreadcrumb\"><\/div>\n                        <h6 class=\"chiNavMenuItemText color-dory\">Trend #4 <\/h6>\n                    <\/div>\n                                <div class=\"chiNavMenuItem slideBtn\" slide=\"9\" active=\"false\"  type=\"link\">\n                        <div class=\"chiBreadcrumb\"><\/div>\n                        <h6 class=\"chiNavMenuItemText color-dory\">Trend #4 Continued<\/h6>\n                    <\/div>\n                                <div class=\"chiNavMenuItem slideBtn\" slide=\"10\" active=\"false\"  type=\"link\">\n                        <div class=\"chiBreadcrumb\"><\/div>\n                        <h6 class=\"chiNavMenuItemText color-dory\">Additional Insights<\/h6>\n                    <\/div>\n            \n          <\/div>\n        <\/div>\n        <div class=\"chiContent\" expanded=\"true\">\n          <div class=\"chiSlides\" direction=\"up\">\n                                        <div class=\"chiSlide\" slide=\"1\" status=\"beginning\" >\n                                <div class=\"chiSlideContent\" template=\"sidebar\">\n                                    <div class=\"contentLeft background-betta\" style=\"background-image:url(https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/getting-started.svg);\">\n                                        <div class=\"chiAnimation\" animation=\"chi-slide-in-from-left\" animationType=\"chi-slide-in-from-left\" delay=\"none\">\n                                            <h1 class=\"color-albatross u-pt-100\">2022 Experience Trends Report<\/h1>\n<h3 class=\"color-albatross\">Four Trends That Are Changing Customer &amp; Employee Experiences This Year<\/h3>\n                                        <\/div>\n                                    <\/div>\n                                    <div class=\"contentRight \">\n                                                                            <div class=\"chiAnimation\"  animation=\"chi-slide-in-from-right\" animationType=\"chi-slide-in-from-right\" delay=\"none\" speed=\"300\">\n                                            <h4 class=\"\">2020 &amp; 2021 Flipped Experiences on Their Heads\u2026. Now It\u2019s Time to Innovate<\/h4>\n<p>It\u2019s safe to say the last few years have been challenging for businesses and society as a whole. As we move forward and hopefully past the pandemic, experience-focused businesses are faced with a new challenge: there is no back to normal.<\/p>\n<p>To be successful in 2022, businesses need to break from the status quo and make the choice to innovate by listening to their customers, non-buyers, employees, and other experience stakeholders to determine their strategy going forward.<\/p>\n<h4 class=\"color-dory\">That\u2019s where the 2022 Experience Trends Report comes in.<\/h4>\n                                        <\/div>\n                                    \n                                    <\/div>\n                                <\/div>\n                            <\/div>\n                        \n                                            <div class=\"chiSlide background-kelp\" slide=\"2\" status=\"inactive\" >\n                                <div class=\"chiSlideContent\" template=\"split\" >\n                                    <div class=\"contentLeft background-albatross\">\n                                                                            <div class=\"chiAnimation\" animation=\"chi-slide-in-from-top\" animationType=\"chi-slide-in-from-top\" delay=\"none\" speed=\"300\">\n                                            <h2 class=\"u-mb-0 color-dory\">About the Research<\/h2>\n<h4>This is a trends report unlike any other, built for a time unlike any other.<\/h4>\n<p>InMoment\u2019s <a href=\"https:\/\/inmoment.com\/roles\/market-research-insights\/\" target=\"_blank\">Strategic Insights Team<\/a> collected data from both consumers and employees of brands across 11 different industries about three core topics:<\/p>\n<ul>\n<li>\n<h4 class=\"color-betta u-mb-0 u-mt-20\">The Future Stakeholder Journey<\/h4>\n<p>\u2028Consumer and employee expectations for 2022; what are the new drivers of loyalty, retention, and acquisition?<\/li>\n<li>\n<h4 class=\"color-betta u-mb-0 u-mt-20\">The \u2018New\u2019 World of Experience<\/h4>\n<p>\u2028\u2028Understanding how brands across industries need to adapt the digital and in-store experience.<\/li>\n<li>\n<h4 class=\"color-betta u-mb-0 u-mt-20\">The Emerging Internal &amp; External Personas<\/h4>\n<p>\u2028\u2028What do emerging consumers and employees look like? How can brands meet their needs<\/li>\n<\/ul>\n<p>Not only did we survey both employees and consumers via InMoment\u2019s Market Pulse solution, but we also combined that direct feedback with indirect and inferred feedback to create an even more holistic view of experience expectations.<\/p>\n                                        <\/div>\n                                    <\/div>\n                                    <div class=\"contentRight background-orca\" style=\"background-image:url(https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/about-the-research-bg.svg);\">\n                                        <div class=\"chiAnimation\" animation=\"chi-slide-in-from-bottom\" animationType=\"chi-slide-in-from-bottom\" delay=\"none\" speed=\"300\">\n                                            <p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/consumer-sample-collected-emea-1.png\" alt=\"\" width=\"1101\" height=\"543\" class=\"alignnone size-full wp-image-39050\" srcset=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/consumer-sample-collected-emea-1.png 1101w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/consumer-sample-collected-emea-1-300x148.png 300w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/consumer-sample-collected-emea-1-1024x505.png 1024w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/consumer-sample-collected-emea-1-768x379.png 768w\" \/><br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/employee-sample-collected-emea-1.png\" alt=\"\" width=\"1101\" height=\"543\" class=\"alignnone size-full wp-image-39058\" srcset=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/employee-sample-collected-emea-1.png 1101w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/employee-sample-collected-emea-1-300x148.png 300w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/employee-sample-collected-emea-1-1024x505.png 1024w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/employee-sample-collected-emea-1-768x379.png 768w\" \/><\/p>\n                                        <\/div>\n                                    <\/div>\n                                <\/div>\n                            <\/div>\n                        \n                                            <div class=\"chiSlide background-albatross\" style=\"background-image:url(https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/four-experience-trends-bg.svg);\" slide=\"3\" status=\"inactive\" >\n                                                            <div class=\"chiSlideContent\" template=\"columns\">\n                                <div class=\"topContent chiAnimation\"  animation=\"chi-fade-in\" animationType=\"chi-fade-in\" delay=\"none\" speed=\"300\">\n                                    <div class=\"topContentLeft\">\n                                        <h2 class=\"color-dory\">Four Experience Trends for 2022<\/p>\n<h2 \/>\n                                    <\/div>\n                                    <div class=\"topContentRight\">\n                                    <p>You know the where, how, what, and who of this research. Now we need to know what those experience stakeholders need from us. In our research, we identified the following four trends:<\/p>\n                                    <\/div>\n                                <\/div>\n                                <div class=\"bottomContent\" columns=\"4\">\n                                                                            <div class=\"chiColumn chiAnimation background-betta\" style=\"background-image:url(https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/bettaGradient.svg); padding-bottom:10px;\" animation=\"chi-slide-in-from-bottom\" animationType=\"chi-slide-in-from-bottom\" delay=\"none\" speed=\"500\">\n                                                <p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/One.svg\" alt=\"\" width=\"274\" height=\"191\" class=\"alignnone size-full wp-image-38380\" \/><\/p>\n<h4 class=\"color-albatross u-plr-20\">Experience Standards Are Changing\u2026 Again<\/h4>\n<p class=\"color-albatross u-plr-20 u-pb-20\">As COVID keeps changing, brands need to be prepared to adapt to new journeys and emerging generations<\/p>\n                                            <\/div>\n                                                                                <div class=\"chiColumn chiAnimation background-betta\" style=\"background-image:url(https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/bettaGradient.svg); padding-bottom:90px;\" animation=\"chi-slide-in-from-bottom\" animationType=\"chi-slide-in-from-bottom\" delay=\"100\" speed=\"500\">\n                                                <p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/two.svg\" alt=\"\" width=\"274\" height=\"191\" class=\"alignnone size-full wp-image-38388\" \/><\/p>\n<h4 class=\"color-albatross u-plr-20\">Surveys Will Not Be Enough for Ongoing Experience Improvement<\/h4>\n<p class=\"color-albatross u-plr-20 u-pb-20\">Emerging consumers and employees\u2014Gen Z and Gen Alpha\u2014will be less likely to engage in surveys and digital forms.<\/p>\n                                            <\/div>\n                                                                                <div class=\"chiColumn chiAnimation background-betta\" style=\"background-image:url(https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/bettaGradient.svg); padding-bottom:50px;\" animation=\"chi-slide-in-from-bottom\" animationType=\"chi-slide-in-from-bottom\" delay=\"200\" speed=\"500\">\n                                                <p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/three.svg\" alt=\"\" width=\"274\" height=\"191\" class=\"alignnone size-full wp-image-38396\" \/><\/p>\n<h4 class=\"color-albatross u-plr-20\">New Loyalty Indicators &#038; Drivers Are Emerging<\/h4>\n<p class=\"color-albatross u-plr-20 u-pb-20\">Focusing on your industry alone can lead your brand to lag behind emerging cross-industry trends, reducing your market share.<\/p>\n                                            <\/div>\n                                                                                <div class=\"chiColumn chiAnimation background-betta\" style=\"background-image:url(https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/bettaGradient.svg); padding-bottom:70px;\" animation=\"chi-slide-in-from-bottom\" animationType=\"chi-slide-in-from-bottom\" delay=\"100\" speed=\"500\">\n                                                <p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/four.svg\" alt=\"\" width=\"274\" height=\"191\" class=\"alignnone size-full wp-image-38404\" \/><\/p>\n<h4 class=\"color-albatross u-plr-20\">Gen Z &#038; Gen Alpha Will Revolutionise the Workplace<\/h4>\n<p class=\"color-albatross u-plr-20 u-pb-20\">The emerging workforce is full of collaborative and innovative individuals\u2014and they&#8217;re looking for positions that fulfill those needs.<\/p>\n                                            <\/div>\n                                    \n                                <\/div>\n                                <\/div>\n                            <\/div>\n\n\n                        \n                                            <div class=\"chiSlide background-marlin\" style=\"background-image:url(https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/trend-1-bg.svg);\" slide=\"4\" status=\"inactive\" >\n                                                            <div class=\"chiSlideContent\" template=\"columns\">\n                                <div class=\"topContent chiAnimation\"  animation=\"chi-fade-in\" animationType=\"chi-fade-in\" delay=\"none\" speed=\"300\">\n                                    <div class=\"topContentLeft\">\n                                        <h5 class=\"color-betta\">Trend #1<\/h5>\n<h2 class=\"color-dory\">Experience Standards Are Changing\u2026 Again<\/h2>\n                                    <\/div>\n                                    <div class=\"topContentRight\">\n                                    <h4>A Word About COVID<\/h4>\n<p>We know: everyone is tired of talking about the novel <a href=\"https:\/\/inmoment.com\/resource\/inmoment-cx-trends-report-your-post-pandemic-playbook\/\" target=\"_blank\">Coronavirus<\/a>. But if we didn\u2019t mention it, we\u2019d be remiss, especially since mask mandates and other safety measures are still common. What we wanted to know is how experience stakeholders feel about the possible loosening of these protocols.<\/p>\n<h4>We found that 1 in 2 consumers and employees were comfortable with the possibility of reducing of COVID restrictions and precautions in the coming year.<\/h4>\n                                    <\/div>\n                                <\/div>\n                                <div class=\"bottomContent\" columns=\"2\">\n                                                                            <div class=\"chiColumn chiAnimation background-\" style=\"background-image:url(); padding-bottom:0px;\" animation=\"chi-slide-in-from-left\" animationType=\"chi-slide-in-from-left\" delay=\"none\" speed=\"300\">\n                                                <p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/trend-1-consumer-emea-1.png\" alt=\"\" width=\"868\" height=\"938\" class=\"alignnone size-full wp-image-39066\" srcset=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/trend-1-consumer-emea-1.png 868w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/trend-1-consumer-emea-1-278x300.png 278w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/trend-1-consumer-emea-1-768x830.png 768w\" \/><\/p>\n                                            <\/div>\n                                                                                <div class=\"chiColumn chiAnimation background-\" style=\"background-image:url(); padding-bottom:0px;\" animation=\"chi-slide-in-from-right\" animationType=\"chi-slide-in-from-right\" delay=\"none\" speed=\"300\">\n                                                <p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/trend-1-employee-emea-1.png\" alt=\"\" width=\"868\" height=\"938\" class=\"alignnone size-full wp-image-39074\" srcset=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/trend-1-employee-emea-1.png 868w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/trend-1-employee-emea-1-278x300.png 278w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/trend-1-employee-emea-1-768x830.png 768w\" \/> <\/p>\n                                            <\/div>\n                                    \n                                <\/div>\n                                <\/div>\n                            <\/div>\n\n\n                        \n                \n                            <div class=\"chiSlide background-albatross\" style=\"background-image:url();\" slide=\"5\" status=\"inactive\" >\n                                <div class=\"chiSlideContent\" template=\"vertical\">\n                                    <div class=\"topContent chiAnimation background-orca\" animation=\"chi-slide-in-from-top\" animationType=\"chi-slide-in-from-top\" delay=\"none\" speed=\"300\">\n                                                                            <h2 class=\"color-albatross\">The Future of the Customer and Employee Journey<\/h2>\n<hr class=\"color-betta\" \/>\n<p class=\"color-albatross\">When it comes to experiences, you can no longer examine your industry standards in a silo because trends will defy industry lines. Your customers and employees will be comparing the experience you provide to the ones they recieve in other industries.<\/p>\n<h4 class=\"color-albatross\">We asked, \u201cwhat experiences are you looking forward to in the following industries?\u201d Here\u2019s what we heard:<\/h4>\n                                    <\/div>\n                                    <div class=\"bottomContent u-pt-40 chiAnimation\" animation=\"chi-slide-in-from-top\" animationType=\"chi-slide-in-from-top\" delay=\"100\" speed=\"300\">\n                                        <h5 class=\"color-dory\">The Future of the Customer\u2019s Journey<\/h5>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/customer-journey-future-na.png\" alt=\"\" width=\"1786\" height=\"389\" class=\"alignnone size-full wp-image-38452\" srcset=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/customer-journey-future-na.png 1786w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/customer-journey-future-na-300x65.png 300w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/customer-journey-future-na-1024x223.png 1024w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/customer-journey-future-na-768x167.png 768w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/customer-journey-future-na-1536x335.png 1536w\" \/><\/p>\n<h5 class=\"color-dory\">The Future of the Employee\u2019s Journey<\/h5>\n<p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/employee-journey-future-na-1.png\" alt=\"\" width=\"1788\" height=\"469\" class=\"alignnone size-full wp-image-38524\" srcset=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/employee-journey-future-na-1.png 1788w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/employee-journey-future-na-1-300x79.png 300w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/employee-journey-future-na-1-1024x269.png 1024w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/employee-journey-future-na-1-768x201.png 768w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/employee-journey-future-na-1-1536x403.png 1536w\" \/><\/p>\n                                    <\/div>\n                                <\/div>\n                            <\/div>\n\n                        \n                                            <div class=\"chiSlide background-orca\" style=\"background-image:url();\" slide=\"6\" status=\"inactive\" >\n                                                            <div class=\"chiSlideContent\" template=\"columns\">\n                                <div class=\"topContent chiAnimation\"  animation=\"chi-slide-in-from-bottom\" animationType=\"chi-slide-in-from-bottom\" delay=\"none\" speed=\"300\">\n                                    <div class=\"topContentLeft\">\n                                        <h5 class=\"color-albatross\">Trend #2<\/h5>\n<h2 class=\"color-albatross\">Surveys Will Not Be Enough for Ongoing Experience Improvement<\/h2>\n                                    <\/div>\n                                    <div class=\"topContentRight\">\n                                    <h4 class=\"color-albatross\">Are Surveys Best Practice for Listening in 2022 and Beyond?<\/h4>\n<p class=\"color-albatross\">The short answer is no, surveys alone will not be enough for ongoing experiences. However, surveys are far from \u201cdead.\u201d They simply need to evolve to meet the needs of tomorrow. We added additional insights by comparing to a similar survey we conducted <a href=\"https:\/\/inmoment.com\/resource\/2018-cx-trends-report\/\" target=\"_blank\">three years ago<\/a>. The circled items in this chart (<a href=\"https:\/\/inmoment.com\/survey-software-for-customer-experience\/\" target=\"_blank\">Microsurveys<\/a>, social media and review sites, and live chat) are the listening methods that have seen significant growth of interest in the last few years.<\/p>\n<h4 class=\"color-albatross\">To understand the role of surveys and other listening methods in 2022, we asked how stakeholders would like to provide feedback in the next year. Here are their responses:<\/h4>\n                                    <\/div>\n                                <\/div>\n                                <div class=\"bottomContent\" columns=\"1\">\n                                                                            <div class=\"chiColumn chiAnimation background-\" style=\"background-image:url(); padding-bottom:0px;\" animation=\"chi-slide-in-from-bottom\" animationType=\"chi-slide-in-from-bottom\" delay=\"none\" speed=\"300\">\n                                                <p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/method-of-feedback-emea.png\" alt=\"\" width=\"1825\" height=\"886\" class=\"alignnone size-full wp-image-38735\" srcset=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/method-of-feedback-emea.png 1825w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/method-of-feedback-emea-300x146.png 300w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/method-of-feedback-emea-1024x497.png 1024w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/method-of-feedback-emea-768x373.png 768w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/method-of-feedback-emea-1536x746.png 1536w\" \/><\/p>\n                                            <\/div>\n                                    \n                                <\/div>\n                                <\/div>\n                            <\/div>\n\n\n                        \n                                            <div class=\"chiSlide background-kelp\" slide=\"7\" status=\"inactive\" >\n                                <div class=\"chiSlideContent\" template=\"split\" >\n                                    <div class=\"contentLeft background-albatross\">\n                                                                            <div class=\"chiAnimation\" animation=\"chi-slide-in-from-left\" animationType=\"chi-slide-in-from-left\" delay=\"none\" speed=\"300\">\n                                            <h5 class=\"color-betta\">Trend #3<\/h5>\n<h2 class=\"color-dory\">New Loyalty Indicators &#038; Drivers Are Emerging<\/h2>\n<h4>Loyalty Is No Longer Linear<\/h4>\n<p>The customer journey is more complex than ever before (and that\u2019s even an understatement). Gone are the days when they view their experience in the silo of an industry. The modern experience stakeholder is comparing their experience across industries, and that is impacting their loyalty to individual brands.<br \/>\nToday\u2019s brands truly need to collect data from everywhere to understand the journeys their experience stakeholders are having with other brands so that they can identify opportunities to provide differentiated experiences that increase loyalty.<\/p>\n<h4>We found that each industry has a specific action it could take to provide differentiated experiences for its consumers and employees. Here\u2019s what experience stakeholders expect in exchange for their loyalty:<\/h4>\n                                        <\/div>\n                                    <\/div>\n                                    <div class=\"contentRight background-orca\" style=\"background-image:url(https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/about-the-research-bg.svg);\">\n                                        <div class=\"chiAnimation\" animation=\"chi-slide-in-from-right\" animationType=\"chi-slide-in-from-right\" delay=\"none\" speed=\"300\">\n                                            <p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/consumer-expectations-na.png\" alt=\"\" width=\"1046\" height=\"533\" class=\"alignnone size-full wp-image-38476\" srcset=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/consumer-expectations-na.png 1046w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/consumer-expectations-na-300x153.png 300w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/consumer-expectations-na-1024x522.png 1024w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/consumer-expectations-na-768x391.png 768w\" \/><br \/>\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/employee-expectations-na.png\" alt=\"\" width=\"1046\" height=\"548\" class=\"alignnone size-full wp-image-38484\" srcset=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/employee-expectations-na.png 1046w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/employee-expectations-na-300x157.png 300w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/employee-expectations-na-1024x536.png 1024w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/employee-expectations-na-768x402.png 768w\" \/><\/p>\n                                        <\/div>\n                                    <\/div>\n                                <\/div>\n                            <\/div>\n                        \n                                            <div class=\"chiSlide background-albatross\" style=\"background-image:url(https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/four-experience-trends-bg.svg);\" slide=\"8\" status=\"inactive\" >\n                                                            <div class=\"chiSlideContent\" template=\"columns\">\n                                <div class=\"topContent chiAnimation\"  animation=\"chi-fade-in\" animationType=\"chi-fade-in\" delay=\"none\" speed=\"300\">\n                                    <div class=\"topContentLeft\">\n                                        <h5 class=\"color-betta\">Trend #4<\/h5>\n<h2 class=\"color-dory\">Gen Z Will Revolutionise the Workforce<\/h2>\n                                    <\/div>\n                                    <div class=\"topContentRight\">\n                                    <h4>A Portrait of the Gen Z Employee<\/h4>\n<p>As we collected data from employees, we honed in on the emerging workforce: Gen Z. And for good reason! These up-and-comers are looking for something very specific in their workplace. <\/p>\n<h4>Leveraging both our Market Pulse and research from InMoment client <a href=\"https:\/\/www.glassdoor.com\/employers\/resources\/millennials-vs-gen-z-in-the-workplace\/\" target=\"_blank\" rel=\"noopener\">Glassdoor<\/a>, we can pinpoint three areas where Gen Z-ers differ from Millennials:<\/h4>\n                                    <\/div>\n                                <\/div>\n                                <div class=\"bottomContent\" columns=\"3\">\n                                                                            <div class=\"chiColumn chiAnimation background-albatross\" style=\"background-image:url(); padding-bottom:50px;\" animation=\"chi-slide-in-from-left\" animationType=\"chi-slide-in-from-left\" delay=\"100\" speed=\"300\">\n                                                <div class=\"columnShadow\">\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/culture.svg\" alt=\"\" width=\"397\" height=\"251\" class=\"alignnone size-full wp-image-38492\" \/><\/p>\n<h5 class=\"color-betta u-plr-20\">1. Culture<\/h5>\n<p class=\"u-plr-20\">\u201c[I] am likely to choose a [company] that allows me to express myself [&#8230;] and [get] creative with mentorship and support.\u201d<\/p>\n<\/div>\n                                            <\/div>\n                                                                                <div class=\"chiColumn chiAnimation background-albatross\" style=\"background-image:url(); padding-bottom:50px;\" animation=\"chi-slide-in-from-bottom\" animationType=\"chi-slide-in-from-bottom\" delay=\"none\" speed=\"300\">\n                                                <div class=\"columnShadow\">\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/diversity.svg\" alt=\"\" width=\"397\" height=\"251\" class=\"alignnone size-full wp-image-38500\" \/><\/p>\n<h5 class=\"color-betta u-plr-20\">2. Diversity<\/h5>\n<p class=\"u-plr-20\">\u201cI\u2019m looking for [a company] that bring in diverse [experiences and] talents that can challenge one another.\u201d<\/p>\n<\/div>\n                                            <\/div>\n                                                                                <div class=\"chiColumn chiAnimation background-albatross\" style=\"background-image:url(); padding-bottom:50px;\" animation=\"chi-slide-in-from-right\" animationType=\"chi-slide-in-from-right\" delay=\"100\" speed=\"300\">\n                                                <div class=\"columnShadow\">\n<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/connectivity.svg\" alt=\"\" width=\"397\" height=\"251\" class=\"alignnone size-full wp-image-38508\" \/><\/p>\n<h5 class=\"color-betta u-plr-20\">3. Connectivity<\/h5>\n<p class=\"u-plr-20\">\u201cI believe that success [means] bringing everyone together [&#8230;] we all [want] to be part of the equation [not just our executives].\u201d<\/p>\n<\/div>\n                                            <\/div>\n                                    \n                                <\/div>\n                                <\/div>\n                            <\/div>\n\n\n                        \n                \n                            <div class=\"chiSlide background-albatross\" style=\"background-image:url();\" slide=\"9\" status=\"inactive\" >\n                                <div class=\"chiSlideContent\" template=\"vertical\">\n                                    <div class=\"topContent chiAnimation background-orca\" animation=\"chi-slide-in-from-top\" animationType=\"chi-slide-in-from-top\" delay=\"none\" speed=\"300\">\n                                                                            <h2 class=\"color-albatross\">Which Industries Are Aligned with Gen Z Ideals?<\/h2>\n<hr class=\"color-betta\" \/>\n<p class=\"color-albatross\">Next, we looked at each industry through the lenses of culture, diversity, and connectivity to see how each is performing according to our employee feedback data.<\/p>\n<h4 class=\"color-albatross\">Here are the industries excelling at bringing culture, diversity, and connectivity to the table, and those which have an opportunity to further attract Gen Z to open positions:<\/h4>\n                                    <\/div>\n                                    <div class=\"bottomContent u-pt-40 chiAnimation\" animation=\"chi-slide-in-from-top\" animationType=\"chi-slide-in-from-top\" delay=\"100\" speed=\"300\">\n                                        <p><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/genz-ideals-na.png\" alt=\"\" width=\"1786\" height=\"708\" class=\"alignnone size-full wp-image-38516\" srcset=\"https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/genz-ideals-na.png 1786w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/genz-ideals-na-300x119.png 300w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/genz-ideals-na-1024x406.png 1024w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/genz-ideals-na-768x304.png 768w, https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/genz-ideals-na-1536x609.png 1536w\" \/><\/p>\n                                    <\/div>\n                                <\/div>\n                            <\/div>\n\n                        \n                                            <div class=\"chiSlide\" slide=\"10\" status=\"inactive\" >\n                                <div class=\"chiSlideContent\" template=\"sidebar\">\n                                    <div class=\"contentLeft background-betta\" style=\"background-image:url(https:\/\/inmoment.com\/wp-content\/uploads\/2022\/01\/getting-started.svg);\">\n                                        <div class=\"chiAnimation\" animation=\"chi-slide-in-from-left\" animationType=\"chi-slide-in-from-left\" delay=\"none\">\n                                            <h3 class=\"color-albatross u-pt-100\">There\u2019s more where that came from!<\/h3>\n<h5 class=\"color-albatross\">Fill out this form and you\u2019ll gain access to the full length report, which includes exclusive content, like:<\/h5>\n<ul>\n<li class=\"color-albatross\">Action steps from our expert strategists, detailing what you can do tomorrow to address these trends<\/li>\n<li class=\"color-albatross\">How effective are social media influencers for expanding awareness and market share? <\/li>\n<li class=\"color-albatross\">How does customer loyalty and employee engagement affect investment decisions?<\/li>\n<li class=\"color-albatross\">What specifically can employers do to attract and retain employees?<\/li>\n<li class=\"color-albatross\">How can brands reach the emerging Gen Z consumer? How do they want to leave feedback as consumers and as employees? <\/li>\n<li class=\"color-albatross\">And more!<\/li>\n<\/ul>\n                                        <\/div>\n                                    <\/div>\n                                    <div class=\"contentRight \">\n                                                                                <div class=\"gated-featured-asset-block gated-feature-asset-block-right \">\n                                                <div class=\"gated-featured-asset-block-form button-ursula chiAnimation\"  animation=\"chi-slide-in-from-right\" animationType=\"chi-slide-in-from-right\" delay=\"none\" speed=\"300\">\n                                                <h4>Get the Full Length Report<\/h4>\n                                                <script>console.log('');<\/script><script>console.log('39042');<\/script>\t\t<form id=\"mktoForm_343\" class=\"\"><\/form>\n\t\t<script>\n\t\t\t\/\/ Function to get UTM parameters from local storage\n\t\t\tfunction getUTMParams() {\n\t\t\t\tvar storageData = localStorage.getItem('utm_params');\n\t\t\t\tif (storageData) {\n\t\t\t\t\tstorageData = JSON.parse(storageData);\n\t\t\t\t\tvar currentDate = new Date().getTime();\n\t\t\t\t\tif (currentDate <= storageData.expiration) {\n\t\t\t\t\treturn storageData.data;\n\t\t\t\t\t}\n\t\t\t\t}\n\t\t\t\treturn {};\n\t\t\t}\n\t\t\tif (undefined !== MktoForms2) {\n\n\t\t\t\tMktoForms2.setOptions({\n\t\t\t\t\tformXDPath:\"\/rs\/645-JLQ-943\/images\/marketo-xdframe-relative.html\"\n\t\t\t\t});\n\n\t\t\t\t\/\/ Load the form.\n\t\t\t\tMktoForms2.loadForm(\"\/\/lp.inmoment.com\", \"645-JLQ-943\", 343, function(form) {\n\t\t\t\t\tconsole.log('https:\/\/inmoment.com\/en-gb\/thank-you\/?type=asset&#038;asset=39042');\n\t\t\t\t\tconsole.log('dynamic url option');\n\n\t\t\t\t\t\/\/ Add display: block to all mktoFormRows if the Email field is focused on\n\t\t\t\t\t\/\/ (they'll remain opacity: 0; max-height: 0; until after the email is scrubbed against the ZoomInfo database)\n\t\t\t\t\t\/\/ All rows except Email and Country are hidden to prevent the jerkiness on page load when they appear and suddenly disappear\n\n\t\t\t\t\t\/\/ var emailElement = document.querySelector(\"#Email\");\n\t\t\t\t\t\/\/ var formRowElements = document.querySelectorAll(\".mktoFormRow\");\n\n\t\t\t\t\t\/\/ function handleEmailEvent() {\n\t\t\t\t\t\/\/ \tformRowElements.forEach(function(formRowElement) {\n\t\t\t\t\t\/\/ \t\tvar emailChild = formRowElement.querySelector(\"#Email\");\n\t\t\t\t\t\/\/ \t\tvar countryChild = formRowElement.querySelector(\"#Country\");\n\n\t\t\t\t\t\/\/ \t\tif (!emailChild) {\n\t\t\t\t\t\/\/ \t\t\tif (!countryChild) {\n\t\t\t\t\t\/\/ \t\t\t\tformRowElement.style.display = \"block\";\n\t\t\t\t\t\/\/ \t\t\t}\n\t\t\t\t\t\/\/ \t\t}\n\t\t\t\t\t\/\/ \t});\n\t\t\t\t\t\/\/ }\n\n\t\t\t\t\t\/\/ if (document.documentElement.lang === \"en-US\") {\n\t\t\t\t\t\/\/ \t\/\/ Check if it's a form for Experience Icons or Partner Request\n\t\t\t\t\t\/\/ \tvar parentFormID = emailElement.closest(\"form\").id;\n\t\t\t\t\t\/\/ \tif (parentFormID !== \"mktoForm_726\") {\n\t\t\t\t\t\/\/ \t\tif (parentFormID !== \"mktoForm_986\") {\n\t\t\t\t\t\/\/ \t\t\tif (parentFormID !== \"mktoForm_1225\") {\n\t\t\t\t\t\/\/ \t\t\t\tif (parentFormID !== \"mktoForm_1226\") {\n\t\t\t\t\t\/\/ \t\t\t\t\temailElement.addEventListener(\"focus\", handleEmailEvent);\n\t\t\t\t\t\/\/ \t\t\t\t\temailElement.addEventListener(\"click\", handleEmailEvent);\n\t\t\t\t\t\/\/ \t\t\t\t\temailElement.addEventListener(\"keydown\", handleEmailEvent);\n\t\t\t\t\t\/\/ \t\t\t\t}\n\t\t\t\t\t\/\/ \t\t\t}\n\t\t\t\t\t\/\/ \t\t}\n\t\t\t\t\t\/\/ \t}\n\t\t\t\t\t\/\/ }\n\n\n\t\t\t\t\tvar thankYouUrl = 'https:\/\/inmoment.com\/en-gb\/thank-you\/?type=asset&#038;asset=39042';\n\n\t\t\t\t\tvar baseURL = 'https:\/\/inmoment.com\/en-gb\/thank-you\/?';\n\t\t\t\t\tvar data = {\"type\":\"asset\",\"asset\":39042};\n\n\t\t\t\t\t\/\/ Create an array of key-value pairs from the data object\n\t\t\t\t\tvar params = Object.entries(data);\n\n\t\t\t\t\t\/\/ Construct the query string by joining the key-value pairs\n\t\t\t\t\tvar queryString = params.map(([key, value]) => `${encodeURIComponent(key)}=${encodeURIComponent(value)}`).join('&');\n\n\t\t\t\t\t\/\/ Combine the base URL with the query string\n\t\t\t\t\tvar finalThankyouURL = `${baseURL}${queryString}`;\n\n\t\t\t\t\tconsole.log(finalThankyouURL);\n\n\n\t\t\t\t\tvar lastDownloadedAssetValue = '';\n\t\t\t\t\tvar formType = 'asset';\n\n\t\t\t\t\t\/\/ Populate hidden fields\n\t\t\t\t\tif(formType != 'contact'){\n\t\t\t\t\t\t\/\/ form.vals({ \"Last_Downloaded_Asset__c\": ''});\n\t\t\t\t\t\tconsole.log('');\n\t\t\t\t\t\tif(lastDownloadedAssetValue) {\n\t\t\t\t\t\t\tform.vals({ \"Last_Downloaded_Asset__c\": lastDownloadedAssetValue });\n\t\t\t\t\t\t\tconsole.log(lastDownloadedAssetValue);\n\t\t\t\t\t\t} else {\n\t\t\t\t\t\t\tvar fallbackLastDownloadedAsset = document.title + '(' + formType + ')';\n\t\t\t\t\t\t\tform.vals({ \"Last_Downloaded_Asset__c\": fallbackLastDownloadedAsset });\n\t\t\t\t\t\t\tconsole.log(fallbackLastDownloadedAsset);\n\t\t\t\t\t\t}\n\n\t\t\t\t\t} else {\n\t\t\t\t\t\tconsole.log('contact form');\n\t\t\t\t\t}\n\t\t\t\t\t\/\/ var lastDownloadedAsset = (document.title + '()');\n\t\t\t\t\t\/\/ console.log(lastDownloadedAsset);\n\t\t\t\t\t\/\/ form.vals({ \"Last_Downloaded_Asset__c\": lastDownloadedAsset});\n\n\t\t\t\t\tvar invalidEmailDomains = ['@gmail.','@yahoo.','@hotmail.','@live.','@aol.','@outlook.','@qq.','@comcast.','@icloud.', '@ctpagent.', '@wesolvecx.', '@mailinator.']\n\n\t\t\t\t\t\/\/ function to check if email qualifies as business email\n\t\t\t\t\tvar isBusinessEmail = function(email) {\n\t\t\t\t\t\tfor(var i=0; i < invalidEmailDomains.length; i++) {\n\t\t\t\t\t\t\tvar domain = invalidEmailDomains[i];\n\t\t\t\t\t\t\tif (email.indexOf(domain) != -1) {\n\t\t\t\t\t\t\t\treturn false;\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t}\n\t\t\t\t\t\treturn true;\n\t\t\t\t\t};\n\n\t\t\t\t\t\/\/ Form validation goes here.\n\t\t\t\t\tform.onValidate(function() {\n\t\t\t\t\t\t\/\/ var utmParams = getUTMParams();\n\t\t\t\t\t\tvar vals = form.vals();\n\t\t\t\t\t\tconsole.log(vals); \/\/ ONLY FOR DEVELOPMENT, REMOVE FOR PRODUCTION.\n\t\t\t\t\t\tconsole.log('Thankyou URL: ', finalThankyouURL);\n\t\t\t\t\t\t\/\/ form.submittable(false); \/\/ ONLY FOR DEVELOPMENT, REMOVE FOR PRODUCTION. Blocks form from submitting\n\t\t\t\t\t\t\/\/ window.dataLayer = window.dataLayer || []\n                        \/\/ window.dataLayer.push({\n                        \/\/     'event': 'form_submit',\n                        \/\/     'Last Downloaded Asset': vals.Last_Downloaded_Asset__c,\n\t\t\t\t\t\t\/\/ \t'Form Submitted Page': window.location.href,\n\t\t\t\t\t\t\/\/ \t'Content': utmParams.utm_content || '',\n\t\t\t\t\t\t\/\/ \t'Term': utmParams.utm_term || '',\n\t\t\t\t\t\t\/\/ \t'Medium': utmParams.utm_medium || '',\n\t\t\t\t\t\t\/\/ \t'Source': utmParams.utm_source || '',\n\t\t\t\t\t\t\/\/ \t'Campaign': utmParams.utm_campaign || ''\n                        \/\/ });\n                        \/\/ console.log(window.dataLayer);\n\n\t\t\t\t\t\t\/\/validate if is business email from invalidEmailDomains array\n\t\t\t\t\t\tif (!isBusinessEmail(vals.Email)) {\n\t\t\t\t\t\t\tform.submittable(false);\n\t\t\t\t\t\t\tvar emailElem = form.getFormElem().find(\"#Email\");\n\t\t\t\t\t\t\tform.showErrorMessage(\"Please provide a valid work email address\", emailElem);\n\t\t\t\t\t\t}\n\t\t\t\t\t\telse { \/\/ Enable submission for those who met the criteria\n\t\t\t\t\t\t\tconsole.log('all good!');\n\t\t\t\t\t\t\tform.submittable(true); \/\/ ONLY FOR PRODUCTION, COMMENT OUT FOR DEVELOPMENT in order to Blocks form from submitting\n\n\t\t\t\t\t\t}\n\n\n\n\t\t\t\t\t});\n\n\t\t\t\t\tform.onSuccess(function(values, followUpUrl) {\n\t\t\t\t\t\tvar utmParams = getUTMParams();\n\t\t\t\t\t\twindow.dataLayer = window.dataLayer || []\n                        window.dataLayer.push({\n                            'event': 'form_submit',\n                            'Last Downloaded Asset': values.Last_Downloaded_Asset__c,\n\t\t\t\t\t\t\t'Form Submitted Page': window.location.href,\n\t\t\t\t\t\t\t'Content': utmParams.utm_content || '',\n\t\t\t\t\t\t\t'Term': utmParams.utm_term || '',\n\t\t\t\t\t\t\t'Medium': utmParams.utm_medium || '',\n\t\t\t\t\t\t\t'Source': utmParams.utm_source || '',\n\t\t\t\t\t\t\t'Campaign': utmParams.utm_campaign || ''\n                        });\n                        console.log(window.dataLayer);\n\t\t\t\t\t\tconsole.log(values);\n\n\t\t\t\t\t\tlocation.href = finalThankyouURL;\n\t\t\t\t\t\treturn false;\n\t\t\t\t\t});\n\t\t\t\t});\n\n\t\t\t\t\/\/ Remove the Marketo form styles. Source: https:\/\/jsfiddle.net\/sanford\/9wvf0zjz\/\n\t\t\t\tMktoForms2.whenReady(function (form) {\n\n\t\t\t\t\t\/\/ ****** This was used for injecting UTM Parameters into the form\n\t\t\t\t\t\/\/ \/\/ Get UTM parameters from local storage\n\t\t\t\t\t\/\/ var utmParams = getUTMParams();\n\n\t\t\t\t\t\/\/ \/\/ Define field names and create JSON object\n\t\t\t\t\t\/\/ var utm_fieldNames = {\n\t\t\t\t\t\/\/ 'PPC_Content__c': utmParams.utm_content || '',\n\t\t\t\t\t\/\/ 'PPC_Keyword__c': utmParams.utm_term || '',\n\t\t\t\t\t\/\/ 'PPC_Medium__c': utmParams.utm_medium || '',\n\t\t\t\t\t\/\/ 'PPC_Source__c': utmParams.utm_source || '',\n\t\t\t\t\t\/\/ 'PPC_Campaign__c': utmParams.utm_campaign || ''\n\t\t\t\t\t\/\/ };\n\n\t\t\t\t\t\/\/ \/\/ Output the JSON object\n\t\t\t\t\t\/\/ console.log(JSON.stringify(utm_fieldNames));\n\t\t\t\t\t\/\/ form.vals(utm_fieldNames);\n\t\t\t\t\t\/\/ ********* end of UTM Parameter to form\n\n\n\t\t\t\t\tvar formEl = form.getFormElem()[0];\n\n\t\t\t\t\t\/\/ Remove element styles from root and children (may want to disable this while debugging)\n\t\t\t\t\tfor (var elsWithStyles = document.querySelectorAll('#' + formEl.id + ', #' + formEl.id + ' [style]'), i = 0, imax = elsWithStyles.length; i < imax; i++) {\n\t\t\t\t\t\telsWithStyles[i].removeAttribute('style');\n\t\t\t\t\t}\n\n\t\t\t\t\t\/\/ Disable all Marketo-sourced stylesheets\n\t\t\t\t\tfor (var styleSheets = document.styleSheets, i = 0, imax = styleSheets.length; i < imax; i++) {\n\t\t\t\t\t\tvar ssLoc = document.createElement('A');\n\t\t\t\t\t\tssLoc.href = styleSheets[i].href;\n\n\t\t\t\t\t\tif ((ssLoc.hostname.search(\/\\lp\\.inmoment\\.com$\/) !== -1) \/\/ External STYLEs\n\t\t\t\t\t\t||\n\t\t\t\t\t\t((styleSheets[i].ownerNode || styleSheets[i].owningElement).parentNode == formEl)) { \/\/ Inline STYLEs within FORM tag\n\t\t\t\t\t\t\tstyleSheets[i].disabled = true;\n\t\t\t\t\t\t}\n\t\t\t\t\t}\n\t\t\t\t}).onFormRender(function (form){\n\t\t\t\t\t\/\/ Add a class to Labels when input is focus\n\t\t\t\t\tvar input = jQuery( '.mktoForm input, .mktoForm select, .mktoForm textarea' );\n\n\t\t\t\t\tinput.focus( function() {\n\t\t\t\t\t\tjQuery( \"label[for='\" + this.id + \"']\" ).addClass( 'labelfocus' );\n\t\t\t\t\t\tconsole.log(this.id);\n\t\t\t\t\t} ).blur( function() {\n\t\t\t\t\t\tif( !jQuery(this).val() ) {\n\t\t\t\t\t\t\tjQuery( \"label[for='\" + this.id + \"']\" ).removeClass( 'labelfocus' );\n\t\t\t\t\t\t}\n\t\t\t\t\t} );\n\t\t\t\t});\n\t\t\t}\n\t\t<\/script>\n\t                                                <\/div>\n                                            <\/div>\n                                        \n                                    <\/div>\n                                <\/div>\n                            <\/div>\n                        \n                        \n                <\/div>\n                    <div class=\"previousSlide slideBtn\" type=\"previous\" active=\"false\">\n                    <svg width=\"100\" height=\"50\" viewBox=\"0 0 100 50\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                        <path d=\"M49.9013 12.0002C50.2573 12.0119 50.5908 12.1706 50.8225 12.4467L58 20.8901L56.0954 22.641L51.0994 16.7653L51.0994 38L48.5562 38L48.5562 16.6067L42.8142 22.6939L41 20.8431L48.9631 12.3997C49.2118 12.1353 49.5509 11.9943 49.9013 12.0002Z\" fill=\"#8B3CE6\"\/>\n                    <\/svg>\n                    <\/div>\n                    <div class=\"nextSlide slideBtn\" type=\"next\" active=\"true\">\n                    <svg width=\"100\" height=\"50\" viewBox=\"0 0 100 50\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n                        <path d=\"M50.0987 39.9998C49.7427 39.9881 49.4092 39.8294 49.1775 39.5533L42 31.1099L43.9046 29.359L48.9006 35.2347L48.9006 14L51.4438 14L51.4438 35.3933L57.1858 29.3061L59 31.1569L51.0369 39.6003C50.7882 39.8647 50.4491 40.0057 50.0987 39.9998Z\" fill=\"#8B3CE6\"\/>\n                    <\/svg>\n                    <\/div>\n                <\/div>\n            <\/div>\n\n\n    \n\n\n\n\n<style>\n.site-main ul li {\npadding-bottom: 16px;\n}\n.site-main ul li:before {\nbackground-color: #fff;\n}\n<\/style>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":9,"featured_media":38539,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-38606","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/pages\/38606","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/comments?post=38606"}],"version-history":[{"count":0,"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/pages\/38606\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/media\/38539"}],"wp:attachment":[{"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/media?parent=38606"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}