{"id":13403,"date":"2019-10-30T00:00:00","date_gmt":"2019-10-30T00:00:00","guid":{"rendered":"https:\/\/prodim2020.wpengine.com\/resource\/why-a-customer-experience-program-is-more-powerful-than-mystery-shopping\/"},"modified":"2021-10-20T05:11:36","modified_gmt":"2021-10-20T05:11:36","slug":"why-a-customer-experience-program-is-more-powerful-than-mystery-shopping","status":"publish","type":"resource","link":"https:\/\/inmoment.com\/en-gb\/resource\/why-a-customer-experience-program-is-more-powerful-than-mystery-shopping\/","title":{"rendered":"Why a Customer Experience Program is More Powerful Than Mystery Shopping"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Mystery shopping is a popular technique for companies who want to monitor consumer metrics\u2014but is it an effective strategy when it comes to optimizing to entire customer experience?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When you factor in the expense and it\u2019s many limits, it\u2019s clear that mystery shopping shouldn\u2019t be your stand-alone strategy. To truly make a difference for your customers and business, you need to make the switch to a CX program.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this InMoment white paper, you\u2019ll learn about:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">The limits of mystery shopping<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Three reasons a CX program is more effective<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">The financial impact of a CX program&nbsp;<\/span><\/li>\n<\/ul>\n","protected":false},"featured_media":8965,"template":"","meta":{"_acf_changed":false,"footnotes":""},"industry":[],"resource-type":[414],"class_list":["post-13403","resource","type-resource","status-publish","has-post-thumbnail","hentry","resource-type-white-paper-en-gb"],"acf":[],"_links":{"self":[{"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/resource\/13403","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/resource"}],"about":[{"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/types\/resource"}],"version-history":[{"count":0,"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/resource\/13403\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/media\/8965"}],"wp:attachment":[{"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/media?parent=13403"}],"wp:term":[{"taxonomy":"industry","embeddable":true,"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/industry?post=13403"},{"taxonomy":"resource-type","embeddable":true,"href":"https:\/\/inmoment.com\/en-gb\/wp-json\/wp\/v2\/resource-type?post=13403"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}