Auckland, New Zealand (31 January 2023)\u2014 Compare the Market, Australia\u2019s leading financial comparison website for home loans, insurances and utilities has partnered with InMoment, the cutting-edge provider of Experience Improvement (XI)\u2122, to launch a transformational experience improvement program.<\/p>\n\n\n\n
With nearly six million website visitors last year, Compare the Market is dedicated to continually improving the service it delivers to customers, and by using InMoment\u2019s XI platform hopes to better understand the experience of both new and current consumers.<\/p>\n\n\n\n
The XI Platform will support Compare the Market through better customer journey analytics, to provide greater clarity on retention and loyalty drivers. In the long term, Compare the Market will be able to use relationship surveys and real-time feedback to identify areas of improvement so that the customer experience can be streamlined along the moments that matter.<\/p>\n\n\n\n
By working in partnership, InMoment and the Compare the Market team hope to personalise and re-imagine the customer experience and deliver the best possible experience for Compare the Market customers.<\/p>\n\n\n\n
Compare the Market\u2019s General Manager of Product, Customer Experience and Innovation, Nell Bond said, \u201cProviding great value to our customers is at the heart of everything we do. We\u2019re always striving to enhance our user experience every day, and make decisions that are in the customer\u2019s best interest.\u201d <\/p>\n\n\n\n
\u201cBy partnering with InMoment, we\u2019ll be able to better understand and utilise direct customer insights to tailor our customer experience, and any subsequent communications, to enhance customer satisfaction, engagement and retention,\u201d Ms Bond said. <\/p>\n\n\n\n