{"id":10816,"date":"2020-01-21T00:00:00","date_gmt":"2020-01-21T00:00:00","guid":{"rendered":"http:\/\/prodim2020.wpengine.com\/resource\/how-to-prioritise-cx-initiatives\/"},"modified":"2021-07-30T07:50:48","modified_gmt":"2021-07-30T07:50:48","slug":"how-to-prioritise-cx-initiatives","status":"publish","type":"resource","link":"https:\/\/inmoment.com\/en-nz\/resource\/how-to-prioritise-cx-initiatives\/","title":{"rendered":"How to Prioritise CX Initiatives"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">The expansive nature of customer experience (CX) programmes can lead to seemingly endless wishlists.&nbsp;<\/span><span style=\"font-weight: 400;\">It\u2019d be handy if time was an infinite resource, but pending the invention of a time machine, CX practitioners can only fit so many experience improvement initiatives on their plate at once.&nbsp;<\/span><\/p>\n<p>Here are four specific steps that will help you:<\/p>\n<ul>\n<li>Highlight projects that most impact your customer<\/li>\n<li>Align your initiatives to your brand vision<\/li>\n<li>Fill in gaps in your customer journey<\/li>\n<li>Construct a CX roadmap for success<\/li>\n<\/ul>\n","protected":false},"featured_media":7379,"template":"","meta":{"_acf_changed":false,"footnotes":""},"industry":[],"resource-type":[228],"class_list":["post-10816","resource","type-resource","status-publish","has-post-thumbnail","hentry","resource-type-general-en-nz"],"acf":[],"_links":{"self":[{"href":"https:\/\/inmoment.com\/en-nz\/wp-json\/wp\/v2\/resource\/10816","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/inmoment.com\/en-nz\/wp-json\/wp\/v2\/resource"}],"about":[{"href":"https:\/\/inmoment.com\/en-nz\/wp-json\/wp\/v2\/types\/resource"}],"version-history":[{"count":0,"href":"https:\/\/inmoment.com\/en-nz\/wp-json\/wp\/v2\/resource\/10816\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/inmoment.com\/en-nz\/wp-json\/wp\/v2\/media\/7379"}],"wp:attachment":[{"href":"https:\/\/inmoment.com\/en-nz\/wp-json\/wp\/v2\/media?parent=10816"}],"wp:term":[{"taxonomy":"industry","embeddable":true,"href":"https:\/\/inmoment.com\/en-nz\/wp-json\/wp\/v2\/industry?post=10816"},{"taxonomy":"resource-type","embeddable":true,"href":"https:\/\/inmoment.com\/en-nz\/wp-json\/wp\/v2\/resource-type?post=10816"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}