{"id":88538,"date":"2024-06-21T13:46:36","date_gmt":"2024-06-21T19:46:36","guid":{"rendered":"https:\/\/inmoment.com\/lp\/roi-of-icx-programs\/"},"modified":"2025-02-04T18:44:12","modified_gmt":"2025-02-05T01:44:12","slug":"roi-of-icx-programs","status":"publish","type":"lp","link":"https:\/\/inmoment.com\/en-sg\/lp\/roi-of-icx-programs\/","title":{"rendered":"ROI of ICX Programs"},"content":{"rendered":"\n<style>\nbody.gated-lock-screen .hs-form-sticky-wrap {\nz-index: 100;\n}\n.hero-header {\nheight: 80vh;\n}\n#hero-sub {\nfont-size: 40px;\nline-height: 1.05em;\n}\n\n@media (max-width: 768px) {\n.sec-head {\ndisplay: none;}\n\n}\n@media (max-width: 1024px) {\n.hero-header {\npadding:0;\n}\n.hero-header h1 {\nfont-size: 36px;\n}\n#hero-sub {\nfont-size: 24px;\n}\n}\n.hero-header > div > .container {\n    height: 100%;\n    position: absolute;\n    width: 100%;\n    padding: 0;\n}\n.hero-header h1 {\n\ntext-transform: uppercase;\n}\n.set-low {\nbottom: 4rem;\n}\n\n@media (min-width: 1024px) {\n\n\n\n}\n.sticky {\ntop: calc(2rem + var(--header-height));\n}\n.sec-head\n  {\n    overflow-x: clip;\nz-index: 40;\nborder-bottom-left-radius: 0px;\nborder-bottom-right-radius: 0px;\ntext-transform: uppercase;\n}\n.sec-head .py-100px\n  {\n     padding-bottom: 0px;\n     padding-top: 0px;\n  }\n.py-100px \n  {\n    padding-bottom: 32px;\n    padding-top: 32px;\n  }\n\n.sec-head .wp-block-columns {\n    row-gap: 0;\n\n\n}\n\n\n#sticky-progress-bar {\n    background-color: #0057FF;\n    position: absolute;\n    top: 100%;\n    left: -1rem;\n    width: 0%;\n    height: 6px;\n    z-index: 10;\nborder-bottom-left-radius: 4px;\nborder-bottom-right-radius: 4px;\n\n}\n<\/style>\n\n\n\n\n\t<span class=\"hs-gated-content-reveal-overlay  \"><\/span>\n\t<div class=\"hs-form-sticky-wrap   \">\n\t\t\n\n\t\t<div id=\"hubspot-form-69d28cb117bf4\" class=\"block-hubspot-form hs-form-outer hs-form-zifc-hide  \" data-chili=\"\" data-form-id=\"a1033607-ecb4-4b56-9f65-62488994b393\" 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clip-rule=\"evenodd\" d=\"M13.0318 8.83267C12.396 9.62204 12.1665 10.7778 12.1665 12.25V13.334C12.2218 13.3336 12.2774 13.3334 12.3333 13.3334H21.5C23.328 13.3334 24.771 13.5437 25.697 14.4697C26.623 15.3957 26.8333 16.8387 26.8333 18.6667V20.5C26.8333 22.328 26.623 23.771 25.697 24.697C24.771 25.623 23.328 25.8334 21.5 25.8334H12.3333C10.5054 25.8334 9.06234 25.623 8.13634 24.697C7.21033 23.771 7 22.328 7 20.5V18.6667C7 16.8387 7.21033 15.3957 8.13634 14.4697C8.7592 13.8468 9.61599 13.5478 10.6665 13.4187V12.25C10.6665 10.6881 10.8954 9.0938 11.8637 7.8917C12.8602 6.65457 14.4965 6 16.9165 6C19.0728 6 20.6697 6.47705 21.7251 7.46213C22.7921 8.45802 23.1665 9.84136 23.1665 11.3333C23.1665 11.7475 22.8307 12.0833 22.4165 12.0833C22.0023 12.0833 21.6665 11.7475 21.6665 11.3333C21.6665 10.0753 21.3534 9.16698 20.7016 8.55871C20.0383 7.93962 18.8852 7.5 16.9165 7.5C14.7532 7.5 13.6395 8.07834 13.0318 8.83267ZM9.197 15.5304C8.748 15.9794 8.5 16.828 8.5 18.6667V20.5C8.5 22.3387 8.748 23.1874 9.197 23.6364C9.64599 24.0854 10.4946 24.3334 12.3333 24.3334H21.5C23.3387 24.3334 24.1873 24.0854 24.6363 23.6364C25.0853 23.1874 25.3333 22.3387 25.3333 20.5V18.6667C25.3333 16.828 25.0853 15.9794 24.6363 15.5304C24.1873 15.0814 23.3387 14.8334 21.5 14.8334H12.3333C10.4946 14.8334 9.64599 15.0814 9.197 15.5304Z\" fill=\"#EDF0F1\" \/>\n\t\t\t\t\t\t\t<\/svg>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<h3 class=\"pl-3 mb-0 color-dory\">Thanks for reading<\/h3>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<p class=\"py-4\">Share your info to continue reading and get access to all InMoment content.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\n\n\n\t\t\t\n\t\t\t\n\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t<div class=\"skeleton-loader\" id=\"loading-indicator-hubspot-form-69d28cb117bf4\">\n\t\t\t\t\t<div class=\"skeleton-field formpulse delay-1\">\n\t\t\t\t\t\t<div class=\"skeleton-label\"><\/div>\n\t\t\t\t\t\t<div class=\"skeleton-input\"><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"skeleton-field formpulse delay-2\">\n\t\t\t\t\t\t<div class=\"skeleton-label\"><\/div>\n\t\t\t\t\t\t<div class=\"skeleton-input\"><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"skeleton-field formpulse delay-3\">\n\t\t\t\t\t\t<div class=\"skeleton-label\"><\/div>\n\t\t\t\t\t\t<div class=\"skeleton-input\"><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<script>\n\t\t\t\t\t\n\n\t\t\t\t\thsformEmbedJs.addEventListener('load', function(event_69d28cb117bf4) {\n\n\t\t\t\t\tvar gatedContentType = 'contentReveal';\n\t\t\t\t\tvar timeoutTime = 15;\n\n\t\t\t\t\t\t\/\/ Set up functions\n\t\t\t\t\t\tfunction onFormReadyFunction($form) {\n\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/\/ Gated content known user check\n\t\t\t\t\t\t\t\n\n\n\t\t\t\t\t\tif (gatedContentType === 'contentReveal') {\n\t\t\t\t\t\t\tif (localStorage.getItem('hasSubmittedForm') !== 'true') {\n\t\t\t\t\t\t\t\ttimeoutTime = parseInt(timeoutTime * 1000);\n\n\t\t\t\t\t\t\t\t\tsetTimeout(() => {\n\t\t\t\t\t\t\t\t\t\tdocument.body.classList.add('gated-lock-screen');\n\t\t\t\t\t\t\t\t\t\tdocument.documentElement.classList.add('gated-lock-screen');\n\t\t\t\t\t\t\t\t\t}, timeoutTime);\n\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\/\/ Init ZI FC\n\t\t\t\t\t\t\t\t$form[0].setAttribute('data-zifc', 'true');\n\t\t\t\t\t\t\t\t\/\/if (!$form[0].closest('.block-hubspot-form').classList.contains('hs-form-zifc-hide'))\n\t\t\t\t\t\t\t\t\/\/\tdocument.getElementById('loading-indicator-hubspot-form-69d28cb117bf4').style.display = 'none';\n\n\t\t\t\t\t\t\tsetTimeout(() => {\n\t\t\t\t\t\t\t\tdocument.getElementById('loading-indicator-hubspot-form-69d28cb117bf4').style.display = 'none';\n\t\t\t\t\t\t\t}, 5000);\n\n\t\t\t\t\t\t\t\t\/\/ Init onEmailChange fn if ZIFC enabled\n\t\t\t\t\t\t\t\tonEmailChange($form);\n\n\t\t\t\t\t\t\t\tif($form[0].classList.contains('mktoForm')) {\n\t\t\t\t\t\t\t\t\tonEmailChange($form[0]);\n\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\/\/ inject custom field values into Hubspot hidden input names\n\t\t\t\t\t\t\tvar formIDLastAssetData = formIDLastAssetData || [];\n\t\t\t\t\t\t\tformIDLastAssetData.push({\n\t\t\t\t\t\t\t\tid: 'hubspot-form-69d28cb117bf4',\n\t\t\t\t\t\t\t\tlast_asset: 'ROI of ICX webgate'\n\t\t\t\t\t\t\t});\n\t\t\t\t\t\t\tvar input = $form[0].querySelector('input[name=\"last_asset\"]');\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\/\/lastAssetInputs.forEach(input => {\n\t\t\t\t\t\t\tif(input && input.closest('.block-hubspot-form')) {\n\t\t\t\t\t\t\t\tvar formId = input.closest('.block-hubspot-form').id;\n\t\t\t\t\t\t\t\tvar formData = formIDLastAssetData.find(item => item.id === formId);\n\n\t\t\t\t\t\t\tif (formData) {\n\t\t\t\t\t\t\t\tinput.value = formData.last_asset;\n\t\t\t\t\t\t\t\tinput.dispatchEvent(new Event('input', {\n\t\t\t\t\t\t\t\t\tbubbles: true\n\t\t\t\t\t\t\t\t}));\n\n\t\t\t\t\t\t\t\tconsole.log(formData.last_asset);\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t}\n\t\t\t\t\t\t\/\/});\n\t\t\t\t\t\t\/\/ if (document.querySelector('input[name=\"last_asset\"]')) {\n\t\t\t\t\t\t\/\/ \tdocument.querySelector('input[name=\"last_asset\"]').value = '<\/\/?php echo $last_asset; ?>';\n\t\t\t\t\t\t\/\/ \tdocument.querySelector('input[name=\"last_asset\"]').dispatchEvent(new Event('input', {\n\t\t\t\t\t\t\/\/ \t\tbubbles: true\n\t\t\t\t\t\t\/\/ \t}));\n\n\t\t\t\t\t\t\t\/\/ }\n\t\t\t\t\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\/\/ After button clicked, but before data is sent\n\t\t\t\t\tfunction onBeforeFormSubmitFunction($form) {\n\t\t\t\t\t\tconst submitButton = $form.find('input[type=\"submit\"]').get(0);\n\n\t\t\t\t\t\t\tif (submitButton) {\n\t\t\t\t\t\t\t\tsubmitButton.classList.add('submit-loading');\n\t\t\t\t\t\t\t\tsubmitButton.value = \"Loading...\";\n\t\t\t\t\t\t\t\tsubmitButton.disabled = true;\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t}\n\t\t\t\t\t\t\/\/ Next few functions fire only if ZI enabled\n\t\t\t\t\t\tfunction onEmailChange($form) {\n\t\t\t\t\t\t\tlet emailInput = document.querySelector('input[name=\"email\"]');\n\t\t\t\t\t\t\tif(document.querySelector('input[name=\"Email\"]'))\n\t\t\t\t\t\t\t\temailInput = document.querySelector('input[name=\"Email\"]');\n\n\t\t\t\t\t\tif (emailInput && !emailInput.hasListenersAttached) {\n\t\t\t\t\t\t\t['input', 'change'].forEach(eventType => {\n\t\t\t\t\t\t\t\temailInput.addEventListener(eventType, handleInputChange.bind(null, $form, emailInput));\n\t\t\t\t\t\t\t});\n\n\t\t\t\t\t\t\temailInput.hasListenersAttached = true;\n\t\t\t\t\t\t}\n\t\t\t\t\t}\n\n\t\t\t\t\tfunction handleInputChange($form, emailInput) {\n\t\t\t\t\t\t\/\/console.log('Email input event triggered:', emailInput.value);\n\n\t\t\t\t\t\t\t\t\t\t\t\t\tif ($form.attr('data-zifc') === 'true' && typeof window._zi_fc !== 'undefined') {\n\t\t\t\t\t\t\t\thandleZoomInfoMatch($form, emailInput);\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t\t\t\t\t}\n\n\t\t\t\t\tfunction handleZoomInfoMatch($form, emailInput) {\n\t\t\t\t\t\tvalidateEmailWithDelay(emailInput);\n\t\t\t\t\t}\n\n\t\t\t\t\tfunction validateEmailWithDelay(emailInput) {\n\t\t\t\t\t\tvar form = emailInput.closest('form');\n\t\t\t\t\t\tvar submitButton = form.querySelector('[type=\"submit\"]');\n\t\t\t\t\t\t\n\t\t\t\t\t\tfunction disableSubmit() {\n\t\t\t\t\t\t\t\/\/console.log('Disable Submit');\n\t\t\t\t\t\t\tsubmitButton.classList.add('disabled');\n\t\t\t\t\t\t\tsubmitButton.disabled = true;\n\t\t\t\t\t\t}\n\n\t\t\t\t\t\tfunction enableSubmit() {\n\t\t\t\t\t\t\t\/\/console.log('Enable Submit');\n\t\t\t\t\t\t\tsubmitButton.classList.remove('disabled');\n\t\t\t\t\t\t\tsubmitButton.disabled = false;\n\t\t\t\t\t\t}\n\n\t\t\t\t\t\tsetTimeout(() => {\n\t\t\t\t\t\t\tconst neverBounceStatus = emailInput.getAttribute('data-zi-neverbounce-status');\n\t\t\t\t\t\t\t\/\/console.log(neverBounceStatus);\n\n\n\t\t\t\t\t\t\tfetch(inmomentlocalizedata.theme_path + '\/template-parts\/content-blocks\/blocked-domains.json')\n\t\t\t\t\t\t\t.then(response => response.json())\n\t\t\t\t\t\t\t.then(list => {\n\n\t\t\t\t\t\t\t\tvar emailErrorHtml = document.createElement('div');\n\t\t\t\t\t\t\t\temailErrorHtml.setAttribute('class', 'mktoError mktoErrorCustom');\n\t\t\t\t\t\t\t\temailErrorHtml.innerHTML = 'This email is not allowed.';\n\n\n\t\t\t\t\t\t\t\tfunction isDomainFound(email) {\n\t\t\t\t\t\t\t\t\tconst domain = email.split('@')[1];\n\t\t\t\t\t\t\t\t\treturn list.includes(domain);\n\t\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\t\tif (isDomainFound(emailInput.value) || neverBounceStatus === 'invalid' || neverBounceStatus === 'disposable') {\n\t\t\t\t\t\t\t\t\tif(!form.querySelector('.mktoErrorCustom'))\n\t\t\t\t\t\t\t\t\t\temailInput.after(emailErrorHtml);\n\t\t\t\t\t\t\t\t\tdisableSubmit();\n\t\t\t\t\t\t\t\t} else {\n\t\t\t\t\t\t\t\t\tif(form.querySelector('.mktoErrorCustom'))\n\t\t\t\t\t\t\t\t\t\tform.querySelector('.mktoErrorCustom').remove();\n\t\t\t\t\t\t\t\t\tenableSubmit();\n\t\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\t})\n\t\t\t\t\t\t\t.catch(error => console.error('Error loading list:', error));\n\n\t\t\t\t\t\t}, 500);\n\t\t\t\t\t}\n\t\t\t\t\t\t\t\t\t\t\twindow.addEventListener('message', function(event) {\n\t\t\t\t\t\t\tif (event.data.type === 'hsFormCallback' && event.data.eventName === 'onFormReady') {\n\t\t\t\t\t\t\t\tonEmailChange( \/* Pass your form here if needed *\/ );\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t});\n\t\t\t\t\t\n\n\t\t\t\t\tfunction onFormSubmitFunction($form) {\n\t\t\t\t\t\t\/\/console.log('onFormSubmit function');\n\t\t\t\t\t\t\/\/ if ($form.attr('id') === 'hsForm_a1033607-ecb4-4b56-9f65-62488994b393') {\n\t\t\t\t\t\t\/\/ \t\/\/console.log(\"a1033607-ecb4-4b56-9f65-62488994b393 form submit function\");\n\t\t\t\t\t\t\/\/ }\n\t\t\t\t\t}\n\n\t\t\t\t\tfunction onFormSuccessFunction($form, data) {\n\t\t\t\t\t\tif (gatedContentType === 'contentReveal') {\n\t\t\t\t\t\t\tif (localStorage.getItem('hasSubmittedForm') !== 'true') {\n\t\t\t\t\t\t\t\trevealGatedContent();\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t} else if (gatedContentType === 'popupVideo' || gatedContentType === 'heroCTAPopupVideo') {\n\t\t\t\t\t\t\trevealPopupVideo($form);\n\t\t\t\t\t\t} else if (gatedContentType === 'popupPdf') {\n\t\t\t\t\t\t\trevealPopupPdf($form);\n\t\t\t\t\t\t} else if (gatedContentType === 'footerCTAPopupVideo') {\n\t\t\t\t\t\t\trevealFooterPopupVideo()\n\t\t\t\t\t\t} else if (gatedContentType === 'innerGate') {\n\t\t\t\t\t\t\trevealInnerGate($form);\n\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\/\/ GTM add event trigger here\n\t\t\t\t\t\twindow.dataLayer = window.dataLayer || []\n\t\t\t\t\t\twindow.dataLayer.push({\n\t\t\t\t\t\t\t'event': 'form_submit',\n\t\t\t\t\t\t\t'lastAsset': 'ROI of ICX webgate',\n\t\t\t\t\t\t\t'formSubmittedPage': window.location.href,\n\t\t\t\t\t\t\t'salesforceCampaignID': 'ROI of ICX Programs',\n\t\t\t\t\t\t\t'formType': 'gated',\n\t\t\t\t\t\t\t'gatedContentType': gatedContentType\n\t\t\t\t\t\t});\n\n\t\t\t\t\t\tlocalStorage.setItem('hasSubmittedForm', 'true');\n\n\t\t\t\t\t\t\t\t\t\t\t}\n\n\t\t\t\t\tfunction revealInnerGate($form) {\n\t\t\t\t\t\tif ($form[0].closest('.block-im-quiz')) {\n\t\t\t\t\t\t\t$form[0].closest('.hs-form-sticky-wrap').classList.add('hidden');\n\t\t\t\t\t\t\t$form[0].closest('.block-im-quiz').querySelector('.im-quiz-finish-screen').classList.remove('hidden');\n\t\t\t\t\t\t\t$form[0].closest('.block-im-quiz').querySelector('.quiz-inner').classList.remove('hidden');\n\t\t\t\t\t\t\t$form[0].closest('.block-im-quiz').querySelector('.restart').style.display = 'inline-block';\n\t\t\t\t\t\t}\n\n\n\t\t\t\t\t}\n\n\t\t\t\t\tfunction revealGatedContent() {\n\t\t\t\t\t\t\/\/console.log('content has been revealed');\n\t\t\t\t\t\tdocument.body.classList.remove('gated-lock-screen');\n\t\t\t\t\t\tdocument.documentElement.classList.remove('gated-lock-screen');\n\t\t\t\t\t}\n\n\t\t\t\t\tfunction revealPopupPdf($form) {\n\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.submitted-message-custom').classList.remove('hidden');\n\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.submitted-message').classList.add('hidden');\n\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.hs-form-title').classList.add('hidden');\n\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.more-content').classList.add('hidden');\n\t\t\t\t\t\tsetTimeout(() => {\n\t\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.submitted-message-custom .header-cta-button').click();\n\t\t\t\t\t\t}, 3000);\n\t\t\t\t\t}\n\n\t\t\t\t\tfunction revealPopupVideo($form) {\n\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.play-btn.modal-trigger.form-to-video').click();\n\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.form-to-video-wrapper').classList.remove('hidden');\n\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.submitted-message').classList.add('hidden');\n\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').querySelector('.hs-form-title').classList.add('hidden');\n\t\t\t\t\t\t$form[0].closest('.block-hubspot-form').classList.add('to-video');\n\t\t\t\t\t}\n\n\t\t\t\t\tfunction revealFooterPopupVideo() {\n\t\t\t\t\t\tdocument.querySelector('.play-btn.modal-trigger.form-to-video.footer-cta').click();\n\t\t\t\t\t\tdocument.querySelector('.form-to-video-wrapper.footer-cta').classList.remove('hidden');\n\t\t\t\t\t\tdocument.querySelector('.hs-form-title.footer-cta').classList.add('hidden');\n\t\t\t\t\t\tdocument.querySelector('.hs-form-sticky-wrap.footer-cta-popup-video .block-hubspot-form').classList.add('to-video');\n\t\t\t\t\t\tvar submittedMessages = document.querySelectorAll('.submitted-message');\n\t\t\t\t\t\tsubmittedMessages.forEach(function(submittedMessage) {\n\t\t\t\t\t\t\tsubmittedMessage.classList.add('hidden');\n\t\t\t\t\t\t});\n\t\t\t\t\t}\n\n\t\t\t\t\tfunction gotoScorecard(data) {\n\n\t\t\t\t\t\tvar baseURL = '';\n\t\t\t\t\t\tvar thankYouURLParams = [];\n\t\t\t\t\t\tthankYouURLParams['first_name'] = data.submissionValues.firstname ? data.submissionValues.firstname : '';\n\t\t\t\t\t\tthankYouURLParams['last_name'] = data.submissionValues.lastname ? data.submissionValues.lastname : '';\n\t\t\t\t\t\tthankYouURLParams['email'] = data.submissionValues.email ? data.submissionValues.email : '';\n\t\t\t\t\t\tthankYouURLParams['phone_number'] = data.submissionValues.phone ? data.submissionValues.phone : '5555555555';\n\n\t\t\t\t\t\tthankYouURLParams = Object.entries(thankYouURLParams);\n\t\t\t\t\t\tvar queryString = thankYouURLParams.map(([key, value]) =>\n\t\t\t\t\t\t\t`${encodeURIComponent(key)}=${encodeURIComponent(value)}`).join('&');\n\n\n\t\t\t\t\t\tvar finalThankyouURL = `${baseURL}?${queryString}&suppress_fields`;\n\n\t\t\t\t\t\twindow.open(finalThankyouURL, '_blank');\n\n\t\t\t\t\t}\n\t\t\t\t\t\/\/ Returns the redirect URL needed for the Hubspot form\n\t\t\t\t\tfunction generateThankYouURL(customURL, formType, gatedContentType, gatedAsset, $form) {\n\t\t\t\t\t\t\/\/ Check if custom Thank You URL is needed\n\t\t\t\t\t\tif (!customURL) {\n\t\t\t\t\t\t\tvar baseURL =\n\t\t\t\t\t\t\t\t'https:\/\/inmoment.com\/en-sg\/thank-you\/?';\n\t\t\t\t\t\t\tvar thankYouURLParams = [];\n\n\t\t\t\t\t\t\tif (formType === 'gated') {\n\t\t\t\t\t\t\t\tif (gatedContentType === 'pdf') {\n\t\t\t\t\t\t\t\t\tthankYouURLParams['type'] = 'asset';\n\t\t\t\t\t\t\t\t\t\/\/ Gated content needs to be attachment URL\n\t\t\t\t\t\t\t\t\tthankYouURLParams['asset'] = gatedAsset;\n\t\t\t\t\t\t\t\t} else if (gatedContentType === 'video') {\n\t\t\t\t\t\t\t\t\tthankYouURLParams['type'] = 'video';\n\t\t\t\t\t\t\t\t\t\/\/ Gated content needs to be attachment URL\n\t\t\t\t\t\t\t\t\tthankYouURLParams['asset'] = gatedAsset;\n\t\t\t\t\t\t\t\t} else if (gatedContentType === 'popupVideo') {\n\t\t\t\t\t\t\t\t\treturn false;\n\t\t\t\t\t\t\t\t} else if (gatedContentType === 'contentReveal') {\n\t\t\t\t\t\t\t\t\treturn false;\n\t\t\t\t\t\t\t\t} else if (gatedContentType === 'heroCTAPopupVideo') {\n\t\t\t\t\t\t\t\t\treturn false;\n\t\t\t\t\t\t\t\t} else if (gatedContentType === 'footerCTAPopupVideo') {\n\t\t\t\t\t\t\t\t\treturn false;\n\t\t\t\t\t\t\t\t} else if (gatedContentType === 'popupPdf') {\n\t\t\t\t\t\t\t\t\treturn false;\n\t\t\t\t\t\t\t\t} else if (gatedContentType === 'innerGate') {\n\t\t\t\t\t\t\t\t\treturn false;\n\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t\t\/\/console.log('gatedAsset -> ', gatedAsset);\n\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\tif (formType === 'demo') {\n\t\t\t\t\t\t\t\tthankYouURLParams['type'] = 'contact';\n\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\tif (formType === 'contact') {\n\t\t\t\t\t\t\t\tthankYouURLParams['type'] = 'contact';\n\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\tif (formType === 'event') {\n\t\t\t\t\t\t\t\tthankYouURLParams['type'] = 'event';\n\t\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\t\/\/console.log('thankYouURLParams -> ', thankYouURLParams);\n\t\t\t\t\t\t\t\/\/ Construct the query string by joining the key-value pairs\n\t\t\t\t\t\t\tthankYouURLParams = Object.entries(thankYouURLParams);\n\n\t\t\t\t\t\t\tvar queryString = thankYouURLParams.map(([key, value]) =>\n\t\t\t\t\t\t\t\t`${encodeURIComponent(key)}=${encodeURIComponent(value)}`).join('&');\n\n\t\t\t\t\t\t\t\/\/console.log('queryString -> ', queryString);\n\t\t\t\t\t\t\t\/\/ Combine the base URL with the query string\n\t\t\t\t\t\t\tvar finalThankyouURL = `${baseURL}${queryString}`;\n\n\t\t\t\t\t\t\t\/\/console.log('finalThankyouURL -> ', finalThankyouURL);\n\t\t\t\t\t\t\treturn finalThankyouURL;\n\t\t\t\t\t\t} else {\n\t\t\t\t\t\t\t\/\/console.log('customURL -> ', customURL);\n\t\t\t\t\t\t\treturn customURL;\n\t\t\t\t\t\t}\n\t\t\t\t\t}\n\n\t\t\t\t\t\n\t\t\t\t\t\t\t\tif (document.querySelector('#hubspot-form-69d28cb117bf4')) {\n\t\t\t\t\t\t\t\t\tvar observer = new IntersectionObserver(function(el) {\n\t\t\t\t\t\t\t\t\t\t\tel = el[0] ? el[0] : el;\n\t\t\t\t\t\t\t\t\t\t\tif (el.isIntersecting) {\n\n\t\t\t\t\t\t\t\t\t\t\t\t\n\n\t\t\t\t\t\t\n\t\t\t\t\t\tfunction mktoFormLoaded(form) {\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t\tvar formEl = form.getFormElem();\n\t\t\t\t\t\t\tconsole.log('mktoform', form, formEl[0].querySelector(\"style\"))\n\t\t\t\t\t\t\t\/\/MktoForms2.whenReady(function() {onFormReadyFunction(formEl)});\n\t\t\t\t\t\t\tdocument.getElementById('mktoForms2BaseStyle').remove();\n\t\t\t\t\t\t\tdocument.getElementById('mktoForms2ThemeStyle').remove();\n\t\t\t\t\t\t\tformEl[0].querySelector(\"style\").remove();\n\t\t\t\t\t\t\tconsole.log(formEl[0].querySelector(\"style\"))\n\n\t\t\t\t\t\t\tonFormReadyFunction(formEl);\n\n\t\t\t\t\t\t\tformEl[0].querySelector('[type=\"submit\"]').innerText = 'Unlock this content';\n\n\n\t\t\t\t\t\t\tif(formEl[0].closest('.block-hubspot-form').querySelector('.skeleton-loader'))\n\t\t\t\t\t\t\t\tformEl[0].closest('.block-hubspot-form').querySelector('.skeleton-loader').style.display = 'none';\n\t\t\t\t\t\t\t\n\n\t\t\t\t\t\t\tform.onSubmit(function() {onFormSubmitFunction(formEl)});\n\t\t\t\t\t\t\tform.onSuccess(function() {\n\t\t\t\t\t\t\t\tonFormSuccessFunction(formEl);\n\t\t\t\t\t\t\t\twindow.location.assign(generateThankYouURL('',\n\t\t\t\t\t\t\t\t\t'gated', 'contentReveal',\n\t\t\t\t\t\t\t\t\t''));\n\n\t\t\t\t\t\t\t\treturn false;\n\n\t\t\t\t\t\t\t});\n\t\t\t\t\t\t\t\/\/onFormSubmitFunction($form);\n\t\t\t\t\t\t\t\/\/onFormSuccessFunction($form, data);\n\n\t\t\t\t\t\t\t\n\t\t\t\t\t\t}\n\n\n\t\t\t\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\tif(document.getElementById('mktoForm_2179') && !document.getElementById('mktoForm_2179' ).innerHTML.trim())\n\t\t\t\t\t\t\t\tMktoForms2.loadForm(\"\/\/go.forsta.com\", \"972-OEC-621\", 2179, mktoFormLoaded);\n\n\t\t\t\t\t\treturn;\n\t\t\t\t\t\t\n\t\t\t\t\t\t\/\/ Main hubspot code\n\t\t\t\t\t\thbspt.forms.create({\n\t\t\t\t\t\t\tregion: \"na1\",\n\t\t\t\t\t\t\tportalId: \"1787915\",\n\t\t\t\t\t\t\tlocale: \"en\",\n\t\t\t\t\t\t\ttarget: \"#hubspot-form-69d28cb117bf4 .form_target\",\n\t\t\t\t\t\t\tcss: '',\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\tredirectUrl: generateThankYouURL('',\n\t\t\t\t\t\t\t\t\t'gated', 'contentReveal',\n\t\t\t\t\t\t\t\t\t''),\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tformId: \"a1033607-ecb4-4b56-9f65-62488994b393\",\n\t\t\t\t\t\t\tmanuallyBlockedEmailDomain: [\"mailinator.com\",\"mailor.com\",\"yahoi.co.uk\",\"art.suez.edu.eg\",\"eol.com\",\"info.com\",\"weizixu.com\",\"naymedia.com\",\"compny.com\",\"linator.com\",\"edu.com\",\"mailinaor.com\",\"sportrid.comm\",\"tufufacenurimyv.com\",\"eeeqwe2.com\",\"armyspy.com\",\"info.net\",\"hinoon.com\",\"ainator.com\",\"busniess.com\",\"GMAIL1.com\",\"alright.com\",\"example.com\",\"poverts.com\",\"mailt.com\",\"apxby.com\",\"gmail.com\",\"yahoo.com\",\"hotmail.com\",\"live.com\",\"aol.com\",\"outlook.com\",\"qq.com\",\"comcast.com\",\"icloud.com\",\"ctpagent.com\",\"wesolvecx.com\",\"getthematic.com\",\"merkle.com\",\"getlocalmeasure.com\",\"localmeasure.com\",\"asknicely.com\",\"nielseniq.com\",\"momentive.com\",\"reputation.com\",\"zenloop.com\",\"eloquant.com\",\"hellocustomer.com\",\"skeepers.io\",\"yabble.com\",\"resonate.com.au\",\"smg.com\",\"altointelligence.co.uk\",\"altointelligence.com\",\"auracorp.com\",\"bareinternational.com\",\"bestmark.com\",\"blauw.com\",\"clarabridge.com\",\"concentrix.com\",\"concur.com\",\"confirmit.com\",\"copytimize.com\",\"critizr.com\",\"crowdicity.com\",\"customerradar.com\",\"customersat.com\",\"gallup.com\",\"getfeedback.com\",\"gfk.com\",\"globis-consulting.de\",\"glowfeed.com\",\"insync.com.au\",\"intervista.ch\",\"iperceptions.com\",\"jacada.com\",\"ka-brandresearch.com\",\"kantar.com\",\"kantartns.com\",\"kunden-insights.de\",\"link.ch\",\"livinglens.tv\",\"Loyalty360.org\",\"management-consult.de\",\"medallia.com\",\"morpace.com\",\"nice.com\",\"niceincontact.com\",\"op2ma.com.au\",\"opinionlab.com\",\"oracle.com\",\"pangealabs.com\",\"pidas.com\",\"potentiate.com\",\"quadient.com\",\"qualtrics.com\",\"questback.com\",\"rateitapp.com\",\"rateitapp.com.au\",\"responsetek.com\",\"rightnow.com\",\"salesforce.com\",\"sap.com\",\"satmetrix.com\",\"slmedien.de\",\"smg.com\",\"sphanalytics.com\",\"stellarbpo.com\",\"stellarxm.com\",\"strikedeck.com\",\"surveygizmo.com\",\"surveymonkey.com\",\"tele-research.de\",\"themsrgroup.com\",\"tns-global.com\",\"tns-infratest.com\",\"tnsglobal.com\",\"touchpointgroup.com\",\"ttr-group.de\",\"united-research.com\",\"usabilla.com\",\"verint.com\",\"vovici.com\",\"walkerinfo.com\",\"zendesk.com\",\"zingle.com\"],\n\n\t\t\t\t\t\t\t\t\t\t\t\t\/\/ Arbitrary in case there are two of same form on page\n\t\t\t\t\t\t\t\t\t\t\t\tformInstanceId: \"hubspot-form-69d28cb117bf4\",\n\n\n\n\t\t\t\t\t\t\t\t\t\t\t\tonFormReady: function($form) {\n\t\t\t\t\t\t\t\t\t\t\t\t\tonFormReadyFunction($form);\n\t\t\t\t\t\t\t\t\t\t\t\t},\n\t\t\t\t\t\t\t\t\t\t\t\tonBeforeFormSubmit: function($form) {\n\t\t\t\t\t\t\t\t\t\t\t\t\tonBeforeFormSubmitFunction($form);\n\t\t\t\t\t\t\t\t\t\t\t\t},\n\t\t\t\t\t\t\t\t\t\t\t\tonFormSubmit: function($form) {\n\t\t\t\t\t\t\t\t\t\t\t\t\tonFormSubmitFunction($form);\n\t\t\t\t\t\t\t\t\t\t\t\t},\n\t\t\t\t\t\t\t\t\t\t\t\tonFormSubmitted: function($form, data) {\n\t\t\t\t\t\t\t\t\t\t\t\t\tonFormSuccessFunction($form, data);\n\n\t\t\t\t\t\t\t\t\t\t\t\t},\n\t\t\t\t\t\t\t\t\t\t\t\tsubmitText: \"Unlock this content\",\n\t\t\t\t\t\t\t\t\t\t\t});\n\n\t\t\t\t\t\t\t\t\t\t\t observer.unobserve(el.target);\n\t\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t\t}, {\n\t\t\t\t\t\t\t\t\troot: null,\n\t\t\t\t\t\t\t\t\trootMargin: '0px 0px 50% 0px',\n\t\t\t\t\t\t\t\t\tthreshold: 0.1\n\t\t\t\t\t\t\t\t});\n\n\t\t\t\t\t\t\tvar targetElement = document.querySelector('#hubspot-form-69d28cb117bf4'); observer.observe(targetElement.parentElement);\n\t\t\t\t\t\t}\n\n\n\t\t\t\t\t\n\t\t\t\t\t\n\n\t\t\t\t}) \/\/ on hs script loaded\n\t\t\t<\/script>\n\n\n\t\t\t\t\t\t\t<script>\n\t\t\t\t\t(function() { \/\/ Start of IIFE\n\t\t\t\t\t\t\/\/console.log(\"Zi Enabled for form hubspot-form-69d28cb117bf4, waiting to add FC onReady\");\n\t\t\t\t\t\tif (!window._zi_fc) {\n\t\t\t\t\t\t\twindow._zi_fc = {};\n\t\t\t\t\t\t}\n\n\t\t\t\t\t\tif (!window._zi_fc.onReadyList) {\n\t\t\t\t\t\t\twindow._zi_fc.onReadyList = [];\n\t\t\t\t\t\t}\n\n\t\t\t\t\t\tconst formId = \"hubspot-form-69d28cb117bf4\";\n\t\t\t\t\t\t\/\/ Check if a function for this formId already exists\n\t\t\t\t\t\tconst isFuncAlreadyAdded = window._zi_fc.onReadyList.some(func => func.tag === formId);\n\n\t\t\t\t\t\tlet onReadyCalled = false;\n\n\t\t\t\t\t\t\tconst func = (data) => {\n\t\t\t\t\t\t\t\tconst formDivElement = document.getElementById(formId);\n\t\t\t\t\t\t\t\tonReadyCalled = true; \/\/ Set the flag to true\n\t\t\t\t\t\t\t\tif(document.getElementById('loading-indicator-' + formId).nextElementSibling.getAttribute('data-hubspot-rendered') === 'true' || document.getElementById('loading-indicator-' + formId).nextElementSibling.classList.contains('mktoForm')) {\n\t\t\t\t\t\t\t\t\tdocument.getElementById('loading-indicator-' + formId).style.display = 'none';\n\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\tif (formDivElement) {\n\t\t\t\t\t\t\t\t\tformDivElement.classList.remove('hs-form-zifc-hide');\n\t\t\t\t\t\t\t\t}\n\t\t\t\t\t\t\t};\n\n\t\t\t\t\t\tif (!isFuncAlreadyAdded) {\n\t\t\t\t\t\t\t\/\/console.log(\"isFuncAlreadyAdded\");\n\t\t\t\t\t\t\tfunc.tag = formId; \/\/ Add a tag to the function for uniqueness check\n\t\t\t\t\t\t\twindow._zi_fc.onReadyList.push(func);\n\t\t\t\t\t\t}\n\n\t\t\t\t\t\t\/\/ Timer to handle the case when onReady is not called within 4000ms\n\t\t\t\t\t\tsetTimeout(() => {\n\t\t\t\t\t\t\tif (!onReadyCalled) {\n\t\t\t\t\t\t\t\tfunc();\n\t\t\t\t\t\t\t}\n\t\t\t\t\t\t}, 500);\n\n\t\t\t\t\t\twindow._zi_fc.onReady = (data) => {\n\t\t\t\t\t\t\tconsole.log(\"onReady triggered\");\n\t\t\t\t\t\t\tonReadyCalled = true; \/\/ Set the flag to true\n\t\t\t\t\t\t\twindow._zi_fc.onReadyList.forEach((func) => {\n\t\t\t\t\t\t\t\tfunc(data);\n\t\t\t\t\t\t\t});\n\t\t\t\t\t\t};\n\t\t\t\t\t})(); \/\/ End of IIFE\n\t\t\t\t<\/script>\n\t\t\t\n\n\t\t\t\n\n\n\t\t\t\t\t\t\t\t\t\t\t\t<form id=\"mktoForm_2179\" data-zifc=\"true\"><\/form>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\n\t\t<\/div>\n\n\t<\/div>\n\n\n\n<section id=\"section-block_45db34ec38335a50d11d8273844833a4\" class=\"block-section hero-header px-16 relative h-screen bg-albatross  bg-no-repeat bg-cover bg-center bg-no-repeat  alignfull\"\n    style=\"background-image:url(https:\/\/inmoment.com\/wp-content\/uploads\/2024\/06\/hero-photo.png);background-size: cover; background-blend-mode:normal\">\n\n    <div class=\"py-100px\">\n\n        <div class=\"container\">\n\n            \n\n<section id=\"section-block_39226b6a0f35e80b07516b4e1eaad2dd\" class=\"block-section set-low absolute bg-transparent   bg-cover bg-center bg-no-repeat  default\"\n    style=\" \">\n\n    <div class=\"py-100px\">\n\n        <div class=\"container\">\n\n            \n\n<h6 class=\"wp-block-heading has-albatross-color has-text-color has-link-color wp-elements-6374a12a23b6d323e0e34f2ac79ace6b\" style=\"font-size:15px\"> A COMPREHENSIVE GUIDE<\/h6>\n\n\n\n<h1 class=\"wp-block-heading has-albatross-color has-text-color has-link-color wp-elements-51c90b12033fc7c05013f015beebe038\">ROI of Integrated Customer Experience Programs<\/h1>\n\n\n\n<p class=\"has-albatross-color has-text-color has-link-color wp-elements-8d8ccd6bf0cac1c32dd77593451f3f08\" id=\"hero-sub\">(and the Opportunity Cost of Inaction)<\/p>\n\n\n        <\/div>\n\n    <\/div>\n\n<\/section>\n\n        <\/div>\n\n    <\/div>\n\n<\/section>\n\n\n<section id=\"sec-head\" class=\"block-section sec-head m-4 px-4 rounded relative sticky bg-orca   bg-cover bg-center bg-no-repeat  default\"\n    style=\" \">\n\n    <div class=\"py-100px\">\n\n        <div class=\"container\">\n\n            \n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"112\" height=\"42\" loading=\"lazy\" loading=\"lazy\" loading=\"lazy\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2024\/06\/Header-Row-IM.png\" alt=\"\" class=\"wp-image-79976\"\/><\/figure>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center double-header has-albatross-color has-text-color has-link-color wp-elements-250a3c50f56e2c68475840ac94dc74d6\" style=\"font-size:12px\"><strong>ROI of Integrated Customer Experience Programs<\/strong><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-text-align-center has-albatross-color has-text-color has-link-color wp-elements-94abc4733e48842f8b0ca1beec7369c8\" style=\"font-size:12px\"><strong><a href=\"#calculator\">Calculate ROI now<\/a><\/strong><\/p>\n<\/div>\n<\/div>\n\n\n\n<div id=\"sticky-progress-bar\"><\/div>\n\n\n        <\/div>\n\n    <\/div>\n\n<\/section>\n\n\n<section id=\"section-block_56346831054ea05cc3a30bf914df37dc\" class=\"block-section bg-transparent   bg-cover bg-center bg-no-repeat  default\"\n    style=\" \">\n\n    <div class=\"py-100px\">\n\n        <div class=\"container\">\n\n            \n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:16.665%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.67%\">\n<p style=\"font-size:17px\">Enterprises, with and without customer experience (CX) programs, have historically struggled to understand the ROI that these programs can bring. \u201cWhat\u2019s the revenue increase of a higher star-rating?\u201d \u201cWhat\u2019s the value of an extra point of NPS?\u201d \u201cHow do better customer experiences impact loyalty, acquisition, and lifetime value?\u201d We\u2019ve heard it all before, and know how it can seem almost impossible to see the bigger picture.&nbsp;<br><br>Luckily, for the first time ever, we\u2019ve developed three comprehensive CX calculators, helping you nail down what your program could feasibly return (whether you have one yet or not). Before we take a look at them, we\u2019d feel it negligent to not first give you a little more context if you\u2019re unaware: what is the \u201cintegrated\u201d part of \u201cintegrated CX\u201d?<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Integrated CX: The Next Generation of CX Programs<\/h3>\n\n\n\n<p style=\"font-size:17px\">Integrated CX takes customer signals (customer conversations) from every available source (see Figure 1.1 for the types of sources), fuses them together, interprets the data, and then generates predictive analytics for anticipating customer behaviors\u2014with nearly every step powered by AI. It translates insights into actions, enabling businesses to proactively improve customer experiences and drive outcomes. It\u2019s a new and holistic approach for the CX sector that has historically relied solely on survey data.&nbsp;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"682\" height=\"683\" loading=\"lazy\" loading=\"lazy\" loading=\"lazy\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2024\/06\/Customer-Signals.png\" alt=\"\" class=\"wp-image-79993\" srcset=\"https:\/\/inmoment.com\/wp-content\/uploads\/2024\/06\/Customer-Signals.png 682w, https:\/\/inmoment.com\/wp-content\/uploads\/2024\/06\/Customer-Signals-300x300.png 300w, https:\/\/inmoment.com\/wp-content\/uploads\/2024\/06\/Customer-Signals-150x150.png 150w\" sizes=\"auto, (max-width: 682px) 100vw, 682px\" \/><\/figure>\n\n\n\n<p style=\"font-size:17px\"><br>If that was confusing, we\u2019ll make it easier: Integrated CX looks at every data source instead of just one (survey data). Survey data is still useful, don\u2019t get us wrong, but it\u2019s not enough anymore. You need to look at everything if you want to understand everything. We\u2019ll show you in a bit how a basic, VoC customer\/Survey-only CX program compares to a full-fledged, integrated CX program, as far as expected ROI goes.&nbsp;<br><br>One more thing before we present the calculators; it\u2019s important.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">The Opportunity Cost of Inaction&nbsp;<\/h3>\n\n\n\n<p style=\"font-size:17px\">Actively neglecting to build an integrated CX program can have serious consequences. Enterprises in every industry have structured, unstructured, and semi-structured customer data being gathered every single day\u2014wherever these feedback channels are\u2014from across the entire global web. An inability to unify and interpret this customer data creates a dense veil between you and your customers\u2014and more importantly\u2014you and actionable initiatives. Here are five main ways it can wreak havoc on your bottom line:<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:16.665%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:16.7%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.67%\">\n<h3 class=\"wp-block-heading\">1. Missed Revenue Opportunities<\/h3>\n\n\n\n<p>Without an integrated CX program, businesses may fail to capitalize on the full revenue potential that comes from understanding and responding to customer needs and behaviors. Higher star ratings and positive customer feedback directly influence purchasing decisions, and failing to leverage this data can result in significant lost sales.&nbsp;<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p style=\"font-style:normal;font-weight:100\">\u201cIt\u2019s no longer a question\u2014focusing on the customer experience has a proven impact on business outcomes. The results of a <a href=\"https:\/\/www.qualtrics.com\/m\/www.xminstitute.com\/wp-content\/uploads\/2018\/08\/XMI_ROIofCustomerExperience-2018.pdf\" target=\"_blank\" rel=\"noreferrer noopener\">study by the Temkin Group<\/a> found that <span style=\"text-decoration-line: underline;\">a company that makes $1 billion annually can earn an average of $775 million in additional revenue<\/span> within three years of investing in customer experience.\u201d <\/p>\n\n\n\n<p class=\"has-text-align-right has-normal-font-size\"><strong>-Forbes<\/strong><\/p>\n<\/blockquote>\n\n\n\n<h3 class=\"wp-block-heading\">2. Decreased Customer Retention<\/h3>\n\n\n\n<p>Integrated CX programs help in anticipating and addressing customer issues promptly, thereby improving customer satisfaction and loyalty. Without it, businesses risk losing customers to competitors. In fact, customer experience drives over two-thirds of customer loyalty, which is more influential than brand and price combined\u200b (<a href=\"https:\/\/emplifi.io\/resources\/blog\/customer-experience-statistics\" target=\"_blank\" rel=\"noreferrer noopener\">Emplifi<\/a>)\u200b. This demonstrates how essential CX is in retaining customers and reducing churn.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. Ineffective Decision Making<\/h3>\n\n\n\n<p>An integrated CX program provides a comprehensive view of customer data from multiple sources, enabling more informed and effective decision-making. Without it, businesses operate in silos, making decisions based on incomplete or inaccurate data. Companies that leverage comprehensive CX data can see significant improvements in business outcomes, such as a 20% increase in customer retention and a 10% increase in revenue per store\u200b (<a href=\"https:\/\/inmoment.com\/blog\/customer-experience-transformation-roadmap\/\" target=\"_blank\" rel=\"noreferrer noopener\">InMoment<\/a>)\u200b.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4. Poor Brand Reputation<\/h3>\n\n\n\n<p>Failing to respond to customer feedback can damage a brand\u2019s reputation. Integrated CX programs enable timely and proactive engagement with customers across various platforms. For example, 52% of US consumers walk away from purchases due to bad customer experiences, and a significant portion of these experiences are shared on social media\u200b (<a href=\"https:\/\/emplifi.io\/resources\/blog\/customer-experience-statistics\" target=\"_blank\" rel=\"noreferrer noopener\">Emplifi<\/a>)\u200b. Managing these interactions effectively is crucial to maintaining a positive brand image.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">5. Operational Inefficiencies<\/h3>\n\n\n\n<p>Integrated CX programs streamline operations by providing actionable insights that can improve processes and reduce costs. Without these insights, businesses may experience operational inefficiencies and increased costs. A strategic approach to CX can lead to better resource allocation and improved efficiency, ultimately impacting profitability and growth\u200b (<a href=\"https:\/\/www.oracle.com\/financial-services\/revenue-management-pricing\/capture-missed-revenue-opportunities\/\" target=\"_blank\" rel=\"noreferrer noopener\">Oracle<\/a>)\u200b.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-alpha-channel-opacity\"\/>\n\n\n\n<p>Those are just some of the main ones; there are many, many more we could give you\u2014ones that we\u2019ve solved countless times for customers. As a side-note, if&nbsp; you need help setting up an integrated CX program, check out our <em><a href=\"https:\/\/inmoment.com\/en-nz\/lp\/build-your-integrated-cx-program\/\" target=\"_blank\" rel=\"noreferrer noopener\">How to Build Your Integrated CX Program: 10 Steps<\/a><\/em> guide, or <a href=\"https:\/\/inmoment.com\/en-sg\/demo\/\">schedule a demo with us today<\/a>.&nbsp;<\/p>\n\n\n\n<p>Let\u2019s move on and give you what you came here for\u2014the calculators.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The ROI of CX\u2013Made Simple<\/h2>\n\n\n\n<p>Each of these calculators correlates to three different pillars of CX programs. The benchmarks will be slightly different depending on the industry you\u2019re in. If you want a more comprehensive calculation, schedule a demo with us today. Let\u2019s get into it!<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:16.665%\"><\/div>\n<\/div>\n\n\n        <\/div>\n\n    <\/div>\n\n<\/section>\n\n\n<section id=\"calculator\" class=\"block-section bg-transparent   bg-cover bg-center bg-no-repeat  default\"\n    style=\" \">\n\n    <div class=\"py-100px\">\n\n        <div class=\"container\">\n\n            \n\n<section id=\"#block-b3dda5d293ab9539f76760072f07ae80\" class=\" tabs-block rounded-md shadow-custom\" data-unique-id=\"block-69d28cb11db85\">\n\t\t\t<h3 class=\"h2 text-3xl albatross mt-4 mb-4 block\">How Much Revenue can InMoment Deliver for You?<\/h3>\n\t\t<div class=\"inner-blocks-content\n\t hidden\">\n\t\t\n\n<section id=\"section-block_ffc10142894d5878b77e427fab3eb962\" class=\"block-section rounded bg-transparent   bg-cover bg-center bg-no-repeat  default\"\n    style=\" \">\n\n    <div class=\"py-0\">\n\n        <div class=\"container\">\n\n            \n\n<div class=\"roi-calc roi-calc-voc mx-auto rounded max-w-screen-xl relative overflow-hidden lg:px-16 px-8 py-12 \">\n  <form class=\"roi-calc-form voc_calc gap-4 items-top use_validation lg:flex\" data-long-name=\"VoC\" data-name=\"voc\" action=\"\" method=\"post\" name=\"voc\" data-currency-name=\"USD\" data-currency-conversion=\"1\" data-currency-symbol=\"$\" data-gated=\"false\" data-icon=\"&lt;svg width=&quot;19&quot; height=&quot;19&quot; viewBox=&quot;0 0 19 19&quot; fill=&quot;none&quot; xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot;&gt; &lt;path fill=&quot;#ffffff&quot; d=&quot;M17.625 3.2478C17.625 2.23218 16.7656 1.3728 15.75 1.3728H3.25C2.19531 1.3728 1.375 2.23218 1.375 3.2478V15.7478C1.375 16.8025 2.19531 17.6228 3.25 17.6228H15.75C16.7656 17.6228 17.625 16.8025 17.625 15.7478V3.2478ZM15.75 0.747803C17.1172 0.747803 18.25 1.88062 18.25 3.2478V15.7478C18.25 17.1541 17.1172 18.2478 15.75 18.2478H3.25C1.84375 18.2478 0.75 17.1541 0.75 15.7478V3.2478C0.75 1.88062 1.84375 0.747803 3.25 0.747803H15.75ZM5.125 5.7478C5.125 6.09937 5.39844 6.3728 5.75 6.3728H9.5C9.8125 6.3728 10.125 6.09937 10.125 5.7478C10.125 5.4353 9.8125 5.1228 9.5 5.1228H5.75C5.39844 5.1228 5.125 5.4353 5.125 5.7478ZM5.125 9.4978C5.125 9.84937 5.39844 10.1228 5.75 10.1228H13.25C13.5625 10.1228 13.875 9.84937 13.875 9.4978C13.875 9.1853 13.5625 8.8728 13.25 8.8728H5.75C5.39844 8.8728 5.125 9.1853 5.125 9.4978ZM5.125 13.2478C5.125 13.5994 5.39844 13.8728 5.75 13.8728H7C7.3125 13.8728 7.625 13.5994 7.625 13.2478C7.625 12.9353 7.3125 12.6228 7 12.6228H5.75C5.39844 12.6228 5.125 12.9353 5.125 13.2478ZM5.75 4.4978H9.5C10.1641 4.4978 10.75 5.08374 10.75 5.7478C10.75 6.45093 10.1641 6.9978 9.5 6.9978H5.75C5.04688 6.9978 4.5 6.45093 4.5 5.7478C4.5 5.08374 5.04688 4.4978 5.75 4.4978ZM5.75 8.2478H13.25C13.9141 8.2478 14.5 8.83374 14.5 9.4978C14.5 10.2009 13.9141 10.7478 13.25 10.7478H5.75C5.04688 10.7478 4.5 10.2009 4.5 9.4978C4.5 8.83374 5.04688 8.2478 5.75 8.2478ZM5.75 11.9978H7C7.66406 11.9978 8.25 12.5837 8.25 13.2478C8.25 13.9509 7.66406 14.4978 7 14.4978H5.75C5.04688 14.4978 4.5 13.9509 4.5 13.2478C4.5 12.5837 5.04688 11.9978 5.75 11.9978Z&quot; fill=&quot;#0057FF&quot;\/&gt;&lt;\/svg&gt;\" data-language=\"en\">\n    <img decoding=\"async\" class=\"absolute backgrid\" loading=\"lazy\" src=\"https:\/\/inmoment.com\/wp-content\/themes\/inmoment\/src\/images\/roi-calc-backgrid.png\" alt=\"\" \/>\n    <div class=\"w-full text-albatross mb-8 relative z-30 lg:w-1\/2 lg:mb-0\">\n      <p class=\"\">Calculate your business&#8217;s ROI using InMoment&#8217;s VoC tools.<\/p>\n        <div class=\"field hs-fieldtype-select mb-4\">\n          <label for=\"industry\" class=\"text-sm\">Industry<\/label>\n          <div class=\"input select_wrap \" >\n            <select id=\"industry\" class=\"hs-input p1 notreq rounded-md\" name=\"industry\" required>\n              <option value=\"\" disabled selected>Please Select<\/option>\n              <option label=\"Automotive\" value=\"Automotive\">Automotive<\/option>\n              <option label=\"Entertainment\" value=\"Entertainment\">Entertainment<\/option>\n              <option label=\"Financial Services\" value=\"Financial Services\">Financial Services<\/option>\n              <option label=\"Healthcare\" value=\"Healthcare\">Healthcare<\/option>\n              <option label=\"Hospitality\" value=\"Hospitality\">Hospitality<\/option>\n              <option label=\"Insurance\" value=\"Insurance\">Insurance<\/option>\n              <option label=\"Retail\" value=\"Retail\">Retail<\/option>\n              <option label=\"All\" value=\"All\">All<\/option>\n            <\/select>\n          <\/div>\n        <\/div>\n        <div class=\"\">\n          <div class=\"field mb-4\">\n            <label for=\"numbers_of_customers\" class=\"text-sm\">Number of Customers<\/label>\n            <input class=\"hs-input rounded-md\" type=\"number\" data-name=\"numbers_of_customers\" name=\"numbers_of_customers\" step=\"1\" min=\"1\" max=\"9999999\" placeholder=\"400,000\" value=\"\" required>\n          <\/div>\n          <div class=\"field mb-4\">\n            <label for=\"average_revenue_per_customer\" class=\"text-sm\">Annual Revenue per Customer (<span class=\"currency-symbol\">$<\/span>)<\/label>\n            <input class=\"hs-input rounded-md\" type=\"number\" data-name=\"average_revenue_per_customer\" name=\"average_revenue_per_customer\" step=\"1\" min=\"1\" max=\"9999999\" placeholder=\"$600\" value=\"\" required>\n          <\/div>\n          <div class=\"field mb-4\">\n            <label for=\"annual_churn_rate\" class=\"text-sm relative has-tooltip\">Annual Churn Rate (%) <i class=\"tooltip-icon align-top\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\" width=\"1em\" height=\"1em\"><path d=\"M256 32a224 224 0 1 1 0 448 224 224 0 1 1 0-448zm0 480A256 256 0 1 0 256 0a256 256 0 1 0 0 512zM208 352c-8.8 0-16 7.2-16 16s7.2 16 16 16h96c8.8 0 16-7.2 16-16s-7.2-16-16-16H272V240c0-8.8-7.2-16-16-16H216c-8.8 0-16 7.2-16 16s7.2 16 16 16h24v96H208zm48-168a24 24 0 1 0 0-48 24 24 0 1 0 0 48z\"\/><\/svg><\/i><span class=\"tooltip dno\"><\/span><\/label>\n            <input class=\"hs-input rounded-md\" type=\"number\" data-name=\"annual_churn_rate\" name=\"annual_churn_rate\" step=\"1\" min=\"1\" max=\"100\" placeholder=\"30%\" value=\"30\" required title=\"The percentage of customers who stop using a company's products or services during a specific period.\">\n          <\/div>\n          <div class=\"field mb-4\">\n            <label for=\"number_of_promoters\" class=\"text-sm relative has-tooltip\">Number of Promoters <i class=\"tooltip-icon align-top\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\" width=\"1em\" height=\"1em\"><path d=\"M256 32a224 224 0 1 1 0 448 224 224 0 1 1 0-448zm0 480A256 256 0 1 0 256 0a256 256 0 1 0 0 512zM208 352c-8.8 0-16 7.2-16 16s7.2 16 16 16h96c8.8 0 16-7.2 16-16s-7.2-16-16-16H272V240c0-8.8-7.2-16-16-16H216c-8.8 0-16 7.2-16 16s7.2 16 16 16h24v96H208zm48-168a24 24 0 1 0 0-48 24 24 0 1 0 0 48z\"\/><\/svg><\/i><span class=\"tooltip dno\"><\/span><\/label>\n            <input class=\"hs-input rounded-md\" type=\"number\" data-name=\"number_of_promoters\" name=\"number_of_promoters\" step=\"1\" min=\"0\" max=\"9999999\" placeholder=\"15,000\" value=\"15000\" required title=\"The number of highly satisfied customers, likely to recommend a company's products or services to others.\">\n          <\/div>\n          <div class=\"field mb-4\">\n            <label for=\"lead_to_conversion_rate\" class=\"text-sm\">Lead to Conversion Rate (%)<\/label>\n            <input class=\"hs-input rounded-md\" type=\"number\" data-name=\"lead_to_conversion_rate\" name=\"lead_to_conversion_rate\" step=\"0.01\" min=\"0\" max=\"100\" placeholder=\"13.00%\" value=\"13\" required>\n          <\/div>\n          <div class=\"field mb-4\">\n            <label for=\"number_of_calls_per_year\" class=\"text-sm\">Number of calls per year<\/label>\n            <input class=\"hs-input rounded-md\" type=\"number\" data-name=\"number_of_calls_per_year\" name=\"number_of_calls_per_year\" step=\"1\" min=\"0\" max=\"9999999\" placeholder=\"350,000\" value=\"350000\" required>\n          <\/div>\n          <div class=\"field mb-4\">\n            <label for=\"percent_of_calls_where_issue_is_not_resolved\" class=\"text-sm\">Percent of calls where issue is not resolved (%)<\/label>\n            <input class=\"hs-input rounded-md\" type=\"number\" data-name=\"percent_of_calls_where_issue_is_not_resolved\" name=\"percent_of_calls_where_issue_is_not_resolved\" step=\"0.01\" min=\"0\" max=\"100\" placeholder=\"22.00%\" value=\"22\" required>\n          <\/div>\n          <div class=\"field hs-fieldtype-select mb-4\">\n            <label for=\"currency\" class=\"text-sm\">Currency<\/label>\n            <div class=\"input select_wrap \">\n              <select id=\"currency\" class=\"hs-input p1 notreq rounded-md\" name=\"currency\" required>\n                <option label=\"USD ($)\" value=\"USD\"  data-currency-symbol=\"$\">USD ($)<\/option>\n                <option label=\"EUR (\u20ac)\" value=\"EUR\" data-currency-symbol=\"\u20ac\">EUR (\u20ac)<\/option>\n                <option label=\"GBP (\u00a3)\" value=\"GBP\" data-currency-symbol=\"\u00a3\">GBP (\u00a3)<\/option>\n                <option label=\"AUD ($)\" value=\"AUD\" data-currency-symbol=\"$\">AUD ($)<\/option>\n                <option label=\"NZD ($)\" value=\"NZD\" data-currency-symbol=\"$\">NZD ($)<\/option>\n                <option label=\"SGD ($)\" value=\"SGD\" data-currency-symbol=\"$\">SGD ($)<\/option>\n                <option label=\"PHP (\u20b1)\" value=\"PHP\" data-currency-symbol=\"\u20b1\">PHP (\u20b1)<\/option>\n              <\/select>\n            <\/div>\n          <\/div>\n        <\/div>\n        <div class=\"submit_wrap field text-center pt-6\">\n            <input type=\"submit\" name=\"submit\" class=\"button \" value=\"Calculate my ROI\">\n        <\/div>\n    <\/div>\n\n    <div class=\"w-full relative lg:w-1\/2 lg:pl-10\">\n      <div class=\"expander after_expander\">\n        <div class=\"expander-content\">\n          <div class=\"results_wrap rounded-xl px-8 py-8 mb-12 bg-dory text-left relative shadow-custom \">\n            <div class=\"flex flex-row gap-4\">\n              <img decoding=\"async\" class=\"w-[38px] h-[38px]\" src=\"https:\/\/inmoment.com\/wp-content\/themes\/inmoment\/src\/images\/icons\/chart-circle.png\" alt=\"\" \/>\n              <span class=\"text-xl albatross\">Estimated Revenue Growth<\/span>\n            <\/div>  \n            <div class=\"calc_results-short mt-2 h3\" data-total=\"\"><span class=\"albatross h3\">Use the calculator to find an estimated ROI<\/span><\/div>\n            <div class=\"calc_results-long text-left mt-4\"><\/div>\n          <\/div> \n        <\/div>\n      <\/div>\n\n      <div class=\"flex flex-row gap-4\">\n        <div class=\"w-[10%]\">\n          <img decoding=\"async\" class=\"w-[38px] h-[38px]\" src=\"https:\/\/inmoment.com\/wp-content\/themes\/inmoment\/src\/images\/icons\/sack-circle.png\" alt=\"\" \/>\n        <\/div>\n        <div class=\"w-[90%]\">\n          <span class=\"text-base font-bold albatross mt-8\">\n            Total ICX ROI        \n          <\/span>\n       \n          <div class=\"calc_results-combo_long leading-6\">\n            <p class=\"text-sm\">\n              Submit two or more calculators to show an overview of what your integrated CX program could return.            <\/p>  \n          <\/div>\n          <div class=\"calc_results-total mt-2 mb-8\"><\/div>\n\n        <\/div>\n      <\/div>\n      \n      <div class=\"expander after_expander mt-4\">\n        <div class=\"expander-content\">\n          <div class=\"rounded-xl px-8 py-8 bg-dory text-left relative shadow-custom \">\n            <div class=\"calc_results-after\"><\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/form>\n  <\/div>\n\n        <\/div>\n\n    <\/div>\n\n<\/section>\n\n\n<section id=\"section-block_ffc10142894d5878b77e427fab3eb962\" class=\"block-section rounded bg-transparent   bg-cover bg-center bg-no-repeat  default\"\n    style=\" \">\n\n    <div class=\"py-0\">\n\n        <div class=\"container\">\n\n            \n\n<div class=\"roi-calc roi-calc-rep-mgmt mx-auto rounded max-w-screen-xl relative overflow-hidden lg:px-16 px-8 py-12 \">\n  <form class=\"roi-calc-form rep_mgmt_calc gap-4 items-top use_validation lg:flex\" data-long-name=\"Reputation Management\" data-name=\"reputation_management\" action=\"\" method=\"post\" name=\"rep_mgmt\" data-currency-name=\"USD\" data-currency-conversion=\"1\" data-currency-symbol=\"$\" data-gated=\"false\" data-icon=\"&lt;svg width=&quot;21&quot; height=&quot;21&quot; viewBox=&quot;0 0 21 21&quot; fill=&quot;none&quot; xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot;&gt; &lt;path fill=&quot;#ffffff&quot; d=&quot;M7.53125 6.82812C7.41406 7.02344 7.25781 7.14062 7.0625 7.17969L1.04688 8.07812C0.929688 8.07812 0.851562 8.15625 0.8125 8.27344C0.773438 8.39062 0.8125 8.50781 0.890625 8.58594L0.460938 9.05469L0.890625 8.58594L5.22656 12.8828C5.38281 13.0391 5.42188 13.2344 5.42188 13.4297L4.36719 19.5234C4.36719 19.6406 4.40625 19.7578 4.52344 19.8359C4.60156 19.9141 4.71875 19.9141 4.83594 19.8359L10.1875 16.9844C10.3828 16.9062 10.5781 16.9062 10.7734 16.9844L16.125 19.8359C16.2422 19.9141 16.3594 19.9141 16.4375 19.8359C16.5547 19.7578 16.5938 19.6406 16.5938 19.5234L15.5391 13.4297C15.5391 13.2344 15.5781 13.0391 15.7344 12.8828L20.0703 8.58594C20.1484 8.50781 20.1875 8.39062 20.1484 8.27344C20.1094 8.15625 20.0312 8.07812 19.9141 8.07812L13.8984 7.17969C13.7031 7.14062 13.5469 7.02344 13.4297 6.82812L10.7734 1.32031C10.6953 1.20312 10.6172 1.125 10.4609 1.125C10.3438 1.125 10.2656 1.20312 10.1875 1.32031L7.53125 6.82812ZM15.8125 20.4219H15.8516L10.5 17.5312L5.14844 20.4219C4.83594 20.5781 4.44531 20.5391 4.13281 20.3438C3.85938 20.1094 3.70312 19.7578 3.78125 19.4062L4.79688 13.3516L0.460938 9.05469C0.1875 8.78125 0.109375 8.42969 0.226562 8.07812C0.34375 7.76562 0.617188 7.49219 0.96875 7.45312L6.94531 6.55469L9.64062 1.04688C9.79688 0.734375 10.1094 0.5 10.4609 0.5C10.8516 0.5 11.1641 0.734375 11.3203 1.04688L14.0156 6.55469L19.9922 7.45312C20.3438 7.49219 20.6172 7.76562 20.7344 8.07812C20.8516 8.42969 20.7734 8.78125 20.5 9.05469L16.1641 13.3516L17.1797 19.4062C17.2578 19.7578 17.1016 20.1094 16.8281 20.3438C16.5156 20.5391 16.1641 20.5781 15.8125 20.4219Z&quot; fill=&quot;#0057FF&quot;\/&gt;&lt;\/svg&gt;\" data-language=\"en\">\n    <img decoding=\"async\" class=\"absolute backgrid\" loading=\"lazy\" src=\"https:\/\/inmoment.com\/wp-content\/themes\/inmoment\/src\/images\/roi-calc-backgrid.png\" alt=\"\" \/>\n    <div class=\"w-full text-albatross mb-8 relative z-30 lg:w-1\/2 lg:mb-0\">\n      <p class=\"\">Calculate your business&#8217;s ROI using InMoment&#8217;s reputation management tools.<\/p>\n        <div class=\"field hs-fieldtype-select mb-4\">\n          <label for=\"industry\" class=\"text-sm\">Industry<\/label>\n          <div class=\"input select_wrap \" >\n            <select id=\"industry\" class=\"hs-input p1 notreq rounded-md\" name=\"industry\" required>\n              <option value=\"\" disabled selected>Please Select<\/option>\n              <option label=\"Automotive\" value=\"Automotive\">Automotive<\/option>\n              <option label=\"Entertainment\" value=\"Entertainment\">Entertainment<\/option>\n              <option label=\"Financial Services\" value=\"Financial Services\">Financial Services<\/option>\n              <option label=\"Healthcare\" value=\"Healthcare\">Healthcare<\/option>\n              <option label=\"Hospitality\" value=\"Hospitality\">Hospitality<\/option>\n              <option label=\"Insurance\" value=\"Insurance\">Insurance<\/option>\n              <option label=\"Retail\" value=\"Retail\">Retail<\/option>\n              <option label=\"All\" value=\"All\">All<\/option>\n            <\/select>\n          <\/div>\n        <\/div>\n        <div class=\"field mb-4\">\n          <label for=\"number_of_locations\" class=\"text-sm\">Number of Locations<\/label>\n          <input class=\"hs-input rounded-md\" type=\"number\" data-name=\"number_of_locations\" name=\"number_of_locations\" step=\"1\" min=\"1\" max=\"9999999\" placeholder=\"120\" value=\"\" required>\n        <\/div>\n        <div class=\"field mb-4\">\n          <label for=\"monthly_revenue_per_customer\" class=\"text-sm\">Monthly Revenue per Customer (<span class=\"currency-symbol\">$<\/span>)<\/label>\n          <input class=\"hs-input rounded-md\" type=\"number\" data-name=\"monthly_revenue_per_customer\" name=\"monthly_revenue_per_customer\" step=\"1\" min=\"0\" max=\"999999\" placeholder=\"$50\" value=\"\" required>\n        <\/div>\n        <div class=\"field mb-4\">\n          <label for=\"lead_to_conversion_rate\" class=\"text-sm relative has-tooltip\">Lead to Conversion Rate (%) <i class=\"tooltip-icon align-top\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 512 512\" width=\"1em\" height=\"1em\"><path d=\"M256 32a224 224 0 1 1 0 448 224 224 0 1 1 0-448zm0 480A256 256 0 1 0 256 0a256 256 0 1 0 0 512zM208 352c-8.8 0-16 7.2-16 16s7.2 16 16 16h96c8.8 0 16-7.2 16-16s-7.2-16-16-16H272V240c0-8.8-7.2-16-16-16H216c-8.8 0-16 7.2-16 16s7.2 16 16 16h24v96H208zm48-168a24 24 0 1 0 0-48 24 24 0 1 0 0 48z\"\/><\/svg><\/i><span class=\"tooltip dno\"><\/span><\/label>\n          <input class=\"hs-input rounded-md\" type=\"number\" data-name=\"lead_to_conversion_rate\" name=\"lead_to_conversion_rate\" step=\"0.01\" min=\"0\" max=\"100\" placeholder=\"13.00%\" value=\"13\" required title=\"The percentage of leads that you are able to convert to customers\">\n        <\/div>\n        <div class=\"field hs-fieldtype-select mb-4\">\n          <label for=\"currency\" class=\"text-sm\">Currency<\/label>\n          <div class=\"input select_wrap \">\n            <select id=\"currency\" class=\"hs-input p1 notreq rounded-md\" name=\"currency\" required>\n              <option label=\"USD ($)\" value=\"USD\"  data-currency-symbol=\"$\">USD ($)<\/option>\n              <option label=\"EUR (\u20ac)\" value=\"EUR\" data-currency-symbol=\"\u20ac\">EUR (\u20ac)<\/option>\n              <option label=\"GBP (\u00a3)\" value=\"GBP\" data-currency-symbol=\"\u00a3\">GBP (\u00a3)<\/option>\n              <option label=\"AUD ($)\" value=\"AUD\" data-currency-symbol=\"$\">AUD ($)<\/option>\n              <option label=\"NZD ($)\" value=\"NZD\" data-currency-symbol=\"$\">NZD ($)<\/option>\n              <option label=\"SGD ($)\" value=\"SGD\" data-currency-symbol=\"$\">SGD ($)<\/option>\n              <option label=\"PHP (\u20b1)\" value=\"PHP\" data-currency-symbol=\"\u20b1\">PHP (\u20b1)<\/option>\n            <\/select>\n          <\/div>\n        <\/div>\n        <div class=\"submit_wrap field text-center pt-6\">\n            <input type=\"submit\" name=\"submit\" class=\"button \" value=\"Calculate my ROI\">\n        <\/div>\n\n\n    <\/div>\n\n    <div class=\"w-full relative lg:w-1\/2 lg:pl-10\">\n      <div class=\"expander after_expander\">\n        <div class=\"expander-content\">\n          <div class=\"results_wrap rounded-xl px-8 py-8 mb-12 bg-dory text-left relative shadow-custom \">\n            <div class=\"flex flex-row gap-4\">\n              <img decoding=\"async\" class=\"w-[38px]\" src=\"https:\/\/inmoment.com\/wp-content\/themes\/inmoment\/src\/images\/icons\/chart-circle.png\" alt=\"\" \/>\n              <span class=\"text-xl albatross\">Estimated Revenue Growth<\/span>\n            <\/div>  \n            <div class=\"calc_results-short mt-2 h3\" data-total=\"\"><span class=\"albatross h3\">Use the calculator to find an estimated ROI<\/span><\/div>\n            <div class=\"calc_results-long text-left mt-4\"><\/div>\n          <\/div> \n        <\/div>\n      <\/div>\n\n      <div class=\"flex flex-row gap-4\">\n        <div class=\"w-[10%]\">\n          <img decoding=\"async\" class=\"w-[38px]\" src=\"https:\/\/inmoment.com\/wp-content\/themes\/inmoment\/src\/images\/icons\/sack-circle.png\" alt=\"\" \/>\n        <\/div>\n        <div class=\"w-[90%]\">\n          <span class=\"text-base font-bold albatross mt-8\">\n            Total ICX ROI        \n          <\/span>\n       \n          <div class=\"calc_results-combo_long leading-6\">\n            <p class=\"text-sm\">\n              Submit two or more calculators to show an overview of what your integrated CX program could return.            <\/p>  \n          <\/div>\n          <div class=\"calc_results-total mt-2 mb-8\"><\/div>\n\n        <\/div>\n      <\/div>\n\n      <div class=\"expander after_expander mt-4\">\n        <div class=\"expander-content\">\n          <div class=\"rounded-xl px-8 py-8 bg-dory text-left relative shadow-custom \">\n            <div class=\"calc_results-after\"><\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n\n  <\/form>\n  <\/div>\n\n        <\/div>\n\n    <\/div>\n\n<\/section>\n\n\n<section id=\"section-block_ffc10142894d5878b77e427fab3eb962\" class=\"block-section rounded bg-transparent   bg-cover bg-center bg-no-repeat  default\"\n    style=\" \">\n\n    <div class=\"py-0\">\n\n        <div class=\"container\">\n\n            \n\n<div class=\"roi-calc roi-calc-convo-intel mx-auto rounded max-w-screen-xl relative overflow-hidden lg:px-16 px-8 py-12 \">\n  <form class=\"roi-calc-form convo_intel_calc gap-4 items-top use_validation lg:flex\" data-long-name=\"Conversational Intelligence\" data-name=\"conversational_intelligence\" action=\"\" method=\"post\" name=\"convo_intel\" data-currency-name=\"USD\" data-currency-conversion=\"1\" data-currency-symbol=\"$\" data-gated=\"false\" data-icon=\"&lt;svg width=&quot;21&quot; height=&quot;21&quot; viewBox=&quot;0 0 21 21&quot; fill=&quot;none&quot; xmlns=&quot;http:\/\/www.w3.org\/2000\/svg&quot;&gt; &lt;path fill=&quot;#ffffff&quot; d=&quot;M1.125 10.4978V12.6853C1.125 12.8806 0.96875 12.9978 0.8125 12.9978C0.617188 12.9978 0.5 12.8806 0.5 12.6853V10.4978C0.5 4.98999 4.95312 0.497803 10.5 0.497803C16.0078 0.497803 20.5 4.98999 20.4609 10.4978V16.1619C20.4609 17.6853 19.2109 18.9744 17.6484 18.9744L12.9609 18.9353C12.8047 19.8337 12.0234 20.4978 11.125 20.4978H9.875C8.82031 20.4978 8 19.6775 8 18.6228C8 17.6072 8.82031 16.7478 9.875 16.7478H11.125C12.0234 16.7478 12.8047 17.4509 12.9609 18.3103L17.6875 18.3494C18.8594 18.3494 19.875 17.3337 19.875 16.1619V10.4978C19.875 5.34155 15.6562 1.1228 10.5 1.1228C5.30469 1.1228 1.125 5.34155 1.125 10.4978ZM6.75 9.2478C6.75 8.9353 6.4375 8.6228 6.125 8.6228C4.71875 8.6228 3.625 9.75562 3.625 11.1228V12.3728C3.625 13.7791 4.71875 14.8728 6.125 14.8728C6.4375 14.8728 6.75 14.5994 6.75 14.2478V9.2478ZM3 11.1228C3 9.40405 4.36719 7.9978 6.125 7.9978C6.78906 7.9978 7.375 8.58374 7.375 9.2478V14.2478C7.375 14.9509 6.78906 15.4978 6.125 15.4978C4.36719 15.4978 3 14.1306 3 12.3728V11.1228ZM14.25 9.2478V14.2478C14.25 14.5994 14.5234 14.8728 14.875 14.8728C16.2422 14.8728 17.375 13.7791 17.375 12.3728V11.1228C17.375 9.75562 16.2422 8.6228 14.875 8.6228C14.5234 8.6228 14.25 8.9353 14.25 9.2478ZM18 11.1228V12.3728C18 14.1306 16.5938 15.4978 14.875 15.4978C14.1719 15.4978 13.625 14.9509 13.625 14.2478V9.2478C13.625 8.58374 14.1719 7.9978 14.875 7.9978C16.5938 7.9978 18 9.40405 18 11.1228ZM12.375 18.6228C12.375 17.9587 11.7891 17.3728 11.125 17.3728H9.875C9.17188 17.3728 8.625 17.9587 8.625 18.6228C8.625 19.3259 9.17188 19.8728 9.875 19.8728H11.125C11.7891 19.8728 12.375 19.3259 12.375 18.6228Z&quot; fill=&quot;#0057FF&quot;\/&gt;&lt;\/svg&gt;\" data-language=\"en\">\n    <img decoding=\"async\" class=\"absolute backgrid\" loading=\"lazy\" src=\"https:\/\/inmoment.com\/wp-content\/themes\/inmoment\/src\/images\/roi-calc-backgrid.png\" alt=\"\" \/>\n    <div class=\"w-full text-albatross mb-8 relative z-30 lg:w-1\/2 lg:mb-0\">\n      <p class=\"\">Calculate your business&#8217;s ROI using InMoment&#8217;s conversational intelligence tools.<\/p>\n        <div class=\"field hs-fieldtype-select mb-4 \">\n          <label for=\"industry\" class=\"text-sm\">Industry<\/label>\n          <div class=\"input select_wrap \">\n            <select id=\"industry\" class=\"hs-input p1 notreq rounded-md\" name=\"industry\" required>\n              <option value=\"\" disabled selected>Please Select<\/option>\n              <option label=\"Automotive\" value=\"Automotive\">Automotive<\/option>\n              <option label=\"Entertainment\" value=\"Entertainment\">Entertainment<\/option>\n              <option label=\"Financial Services\" value=\"Financial Services\">Financial Services<\/option>\n              <option label=\"Healthcare\" value=\"Healthcare\">Healthcare<\/option>\n              <option label=\"Hospitality\" value=\"Hospitality\">Hospitality<\/option>\n              <option label=\"Insurance\" value=\"Insurance\">Insurance<\/option>\n              <option label=\"Retail\" value=\"Retail\">Retail<\/option>\n              <option label=\"All\" value=\"All\" >All<\/option>\n            <\/select>\n          <\/div>\n        <\/div>\n        <div class=\"\">\n          <div class=\"field mb-4\">\n            <label for=\"number_of_calls_per_year\" class=\"text-sm\">Number of calls per year<\/label>\n            <input class=\"hs-input rounded-md\" type=\"number\" data-name=\"number_of_calls_per_year\" name=\"number_of_calls_per_year\" step=\"1\" min=\"1\" max=\"9999999\" placeholder=\"400,000\" value=\"\" required>\n          <\/div>\n          <div class=\"field mb-4\">\n            <label for=\"number_of_agents\" class=\"text-sm\">Number of agents<\/label>\n            <input class=\"hs-input rounded-md\" type=\"number\" data-name=\"number_of_agents\" name=\"number_of_agents\" step=\"1\" min=\"1\" max=\"9999999\" placeholder=\"50\" value=\"50\" required>\n          <\/div>\n          <div class=\"field mb-4\">\n            <label for=\"average_call_duration\" class=\"text-sm\">Average call duration in minutes<\/label>\n            <input class=\"hs-input rounded-md\" type=\"number\" data-name=\"average_call_duration\" name=\"average_call_duration\" step=\"1\" min=\"1\" max=\"500\" placeholder=\"10 minutes\" value=\"10\" required>\n          <\/div>\n          <div class=\"field mb-4 \">\n            <label for=\"percent_of_calls_where_issue_is_not_resolved\" class=\"text-sm\">Percent of calls where issue is not resolved (%)<\/label>\n            <input class=\"hs-input rounded-md\" type=\"number\" data-name=\"percent_of_calls_where_issue_is_not_resolved\" name=\"percent_of_calls_where_issue_is_not_resolved\" step=\"1\" min=\"0\" max=\"100\" placeholder=\"22%\" value=\"22\" required>\n          <\/div>\n          <div class=\"field mb-4 \">\n            <label for=\"agent_time_spent_per_call\" class=\"text-sm\">Agent time spent per call in minutes<\/label>\n            <input class=\"hs-input rounded-md\" type=\"number\" data-name=\"agent_time_spent_per_call\" name=\"agent_time_spent_per_call\" step=\"1\" min=\"1\" max=\"500\" placeholder=\"3 minutes\" value=\"3\" required>\n          <\/div>\n          <div class=\"field mb-4 \">\n            <label for=\"percent_of_calls_reviewed\" class=\"text-sm\">Percent of calls reviewed by supervisors (%)<\/label>\n            <input class=\"hs-input rounded-md\" type=\"number\" data-name=\"percent_of_calls_reviewed\" name=\"percent_of_calls_reviewed\" step=\"1\" min=\"0\" max=\"100\" placeholder=\"3%\" value=\"3\" required>\n          <\/div>\n          <div class=\"field hs-fieldtype-select mb-4\">\n            <label for=\"currency\" class=\"text-sm\">Currency<\/label>\n            <div class=\"input select_wrap \">\n              <select id=\"currency\" class=\"hs-input p1 notreq rounded-md\" name=\"currency\" required>\n                <option label=\"USD ($)\" value=\"USD\" selected data-currency-symbol=\"$\">USD ($)<\/option>\n                <option label=\"EUR (\u20ac)\" value=\"EUR\" data-currency-symbol=\"\u20ac\">EUR (\u20ac)<\/option>\n                <option label=\"GBP (\u00a3)\" value=\"GBP\" data-currency-symbol=\"\u00a3\">GBP (\u00a3)<\/option>\n                <option label=\"AUD ($)\" value=\"AUD\" data-currency-symbol=\"$\">AUD ($)<\/option>\n                <option label=\"NZD ($)\" value=\"NZD\" data-currency-symbol=\"$\">NZD ($)<\/option>\n                <option label=\"SGD ($)\" value=\"SGD\" data-currency-symbol=\"$\">SGD ($)<\/option>\n                <option label=\"PHP (\u20b1)\" value=\"PHP\" data-currency-symbol=\"\u20b1\">PHP (\u20b1)<\/option>\n              <\/select>\n            <\/div>\n          <\/div>\n          <div class=\"field mb-4 hidden\">\n            <input class=\"hs-input rounded-md\" type=\"hidden\" data-name=\"form_variant\" name=\"form_variant\" value=\"\">\n          <\/div>\n        <\/div>\n\n        <div class=\"submit_wrap field text-center pt-6\">\n            <input type=\"submit\" name=\"submit\" class=\"button \" value=\"Calculate my ROI\">\n        <\/div>\n    <\/div>\n\n    <div class=\"w-full relative lg:w-1\/2 lg:pl-10\">\n      <div class=\"expander after_expander\">\n        <div class=\"expander-content\">\n          <div class=\"results_wrap rounded-xl px-8 py-8 mb-12 bg-dory text-left relative shadow-custom \">\n            <div class=\"flex flex-row gap-4\">\n              <img decoding=\"async\" class=\"w-[38px]\" src=\"https:\/\/inmoment.com\/wp-content\/themes\/inmoment\/src\/images\/icons\/chart-circle.png\" alt=\"\" \/>\n              <span class=\"text-xl albatross\">Estimated Revenue Growth<\/span>\n            <\/div>  \n            <div class=\"calc_results-short mt-2 h3\" data-total=\"\"><span class=\"albatross h3\">Use the calculator to find an estimated ROI<\/span><\/div>\n            <div class=\"calc_results-long text-left mt-4 mb-8\"><\/div>\n          <\/div> \n        <\/div>\n      <\/div>\n\n      <div class=\"flex flex-row gap-4\">\n        <div class=\"w-[10%]\"> \n          <img decoding=\"async\" class=\"w-[38px]\" src=\"https:\/\/inmoment.com\/wp-content\/themes\/inmoment\/src\/images\/icons\/sack-circle.png\" alt=\"\" \/>\n        <\/div>\n        <div class=\"w-[90%]\">\n          <span class=\"text-base font-bold albatross mt-8\">\n            Total ICX ROI        \n          <\/span>\n       \n          <div class=\"calc_results-combo_long leading-6\">\n            <p class=\"text-sm\">\n              Submit two or more calculators to show an overview of what your integrated CX program could return.            <\/p>  \n          <\/div>\n          <div class=\"calc_results-total mt-2 mb-8\"><\/div>\n\n        <\/div>\n      <\/div>\n\n      <div class=\"expander after_expander\">\n        <div class=\"expander-content\">\n          <div class=\"rounded-xl px-8 py-8 bg-dory text-left relative shadow-custom \">\n            <div class=\"calc_results-after\"><\/div>\n          <\/div>\n        <\/div>\n      <\/div>\n    <\/div>\n  <\/form>\n  <\/div>\n\n        <\/div>\n\n    <\/div>\n\n<\/section>\n\n\t<\/div>\n\t<div class=\"content-reveal fade-in\">\n\t\t<ul class=\"tab-titles\">\n\t\t\t\t\t\t\t<li class=\"tab-title ml-0\" data-tab=\"1\" tabindex=\"0\">\n\n\t\t\t\t\t\t\t\t\t\t\t<svg width=\"19\" height=\"19\" viewBox=\"0 0 19 19\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"> <path d=\"M17.625 3.2478C17.625 2.23218 16.7656 1.3728 15.75 1.3728H3.25C2.19531 1.3728 1.375 2.23218 1.375 3.2478V15.7478C1.375 16.8025 2.19531 17.6228 3.25 17.6228H15.75C16.7656 17.6228 17.625 16.8025 17.625 15.7478V3.2478ZM15.75 0.747803C17.1172 0.747803 18.25 1.88062 18.25 3.2478V15.7478C18.25 17.1541 17.1172 18.2478 15.75 18.2478H3.25C1.84375 18.2478 0.75 17.1541 0.75 15.7478V3.2478C0.75 1.88062 1.84375 0.747803 3.25 0.747803H15.75ZM5.125 5.7478C5.125 6.09937 5.39844 6.3728 5.75 6.3728H9.5C9.8125 6.3728 10.125 6.09937 10.125 5.7478C10.125 5.4353 9.8125 5.1228 9.5 5.1228H5.75C5.39844 5.1228 5.125 5.4353 5.125 5.7478ZM5.125 9.4978C5.125 9.84937 5.39844 10.1228 5.75 10.1228H13.25C13.5625 10.1228 13.875 9.84937 13.875 9.4978C13.875 9.1853 13.5625 8.8728 13.25 8.8728H5.75C5.39844 8.8728 5.125 9.1853 5.125 9.4978ZM5.125 13.2478C5.125 13.5994 5.39844 13.8728 5.75 13.8728H7C7.3125 13.8728 7.625 13.5994 7.625 13.2478C7.625 12.9353 7.3125 12.6228 7 12.6228H5.75C5.39844 12.6228 5.125 12.9353 5.125 13.2478ZM5.75 4.4978H9.5C10.1641 4.4978 10.75 5.08374 10.75 5.7478C10.75 6.45093 10.1641 6.9978 9.5 6.9978H5.75C5.04688 6.9978 4.5 6.45093 4.5 5.7478C4.5 5.08374 5.04688 4.4978 5.75 4.4978ZM5.75 8.2478H13.25C13.9141 8.2478 14.5 8.83374 14.5 9.4978C14.5 10.2009 13.9141 10.7478 13.25 10.7478H5.75C5.04688 10.7478 4.5 10.2009 4.5 9.4978C4.5 8.83374 5.04688 8.2478 5.75 8.2478ZM5.75 11.9978H7C7.66406 11.9978 8.25 12.5837 8.25 13.2478C8.25 13.9509 7.66406 14.4978 7 14.4978H5.75C5.04688 14.4978 4.5 13.9509 4.5 13.2478C4.5 12.5837 5.04688 11.9978 5.75 11.9978Z\" fill=\"currentColor\" \/><\/svg>\t\t\t\t\t\t\t\t\t\tVoC Surveys\t\t\t\t<\/li>\n\t\t\t\t\t\t\t<li class=\"tab-title ml-0\" data-tab=\"2\" tabindex=\"0\">\n\n\t\t\t\t\t\t\t\t\t\t\t<svg width=\"21\" height=\"21\" viewBox=\"0 0 21 21\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"> <path d=\"M7.53125 6.82812C7.41406 7.02344 7.25781 7.14062 7.0625 7.17969L1.04688 8.07812C0.929688 8.07812 0.851562 8.15625 0.8125 8.27344C0.773438 8.39062 0.8125 8.50781 0.890625 8.58594L0.460938 9.05469L0.890625 8.58594L5.22656 12.8828C5.38281 13.0391 5.42188 13.2344 5.42188 13.4297L4.36719 19.5234C4.36719 19.6406 4.40625 19.7578 4.52344 19.8359C4.60156 19.9141 4.71875 19.9141 4.83594 19.8359L10.1875 16.9844C10.3828 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8.42969 20.7734 8.78125 20.5 9.05469L16.1641 13.3516L17.1797 19.4062C17.2578 19.7578 17.1016 20.1094 16.8281 20.3438C16.5156 20.5391 16.1641 20.5781 15.8125 20.4219Z\" fill=\"currentColor\" \/> <\/svg>\t\t\t\t\t\t\t\t\t\tReputation Management\t\t\t\t<\/li>\n\t\t\t\t\t\t\t<li class=\"tab-title ml-0\" data-tab=\"3\" tabindex=\"0\">\n\n\t\t\t\t\t\t\t\t\t\t\t<svg width=\"21\" height=\"21\" viewBox=\"0 0 21 21\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"> <path d=\"M1.125 10.4978V12.6853C1.125 12.8806 0.96875 12.9978 0.8125 12.9978C0.617188 12.9978 0.5 12.8806 0.5 12.6853V10.4978C0.5 4.98999 4.95312 0.497803 10.5 0.497803C16.0078 0.497803 20.5 4.98999 20.4609 10.4978V16.1619C20.4609 17.6853 19.2109 18.9744 17.6484 18.9744L12.9609 18.9353C12.8047 19.8337 12.0234 20.4978 11.125 20.4978H9.875C8.82031 20.4978 8 19.6775 8 18.6228C8 17.6072 8.82031 16.7478 9.875 16.7478H11.125C12.0234 16.7478 12.8047 17.4509 12.9609 18.3103L17.6875 18.3494C18.8594 18.3494 19.875 17.3337 19.875 16.1619V10.4978C19.875 5.34155 15.6562 1.1228 10.5 1.1228C5.30469 1.1228 1.125 5.34155 1.125 10.4978ZM6.75 9.2478C6.75 8.9353 6.4375 8.6228 6.125 8.6228C4.71875 8.6228 3.625 9.75562 3.625 11.1228V12.3728C3.625 13.7791 4.71875 14.8728 6.125 14.8728C6.4375 14.8728 6.75 14.5994 6.75 14.2478V9.2478ZM3 11.1228C3 9.40405 4.36719 7.9978 6.125 7.9978C6.78906 7.9978 7.375 8.58374 7.375 9.2478V14.2478C7.375 14.9509 6.78906 15.4978 6.125 15.4978C4.36719 15.4978 3 14.1306 3 12.3728V11.1228ZM14.25 9.2478V14.2478C14.25 14.5994 14.5234 14.8728 14.875 14.8728C16.2422 14.8728 17.375 13.7791 17.375 12.3728V11.1228C17.375 9.75562 16.2422 8.6228 14.875 8.6228C14.5234 8.6228 14.25 8.9353 14.25 9.2478ZM18 11.1228V12.3728C18 14.1306 16.5938 15.4978 14.875 15.4978C14.1719 15.4978 13.625 14.9509 13.625 14.2478V9.2478C13.625 8.58374 14.1719 7.9978 14.875 7.9978C16.5938 7.9978 18 9.40405 18 11.1228ZM12.375 18.6228C12.375 17.9587 11.7891 17.3728 11.125 17.3728H9.875C9.17188 17.3728 8.625 17.9587 8.625 18.6228C8.625 19.3259 9.17188 19.8728 9.875 19.8728H11.125C11.7891 19.8728 12.375 19.3259 12.375 18.6228Z\" fill=\"currentColor\" \/> <\/svg>\t\t\t\t\t\t\t\t\t\tConversational Intelligence\t\t\t\t<\/li>\n\t\t\t\t\t<\/ul>\n\t\t<div class=\"tab-content\"><\/div>\n\t<\/div>\n<\/section>\n\n\t<script>\n\t\tdocument.addEventListener('DOMContentLoaded', function() {\n\t\t\tconst uniqueId = 'block-69d28cb11db85';\n\t\t\tconst innerBlocksContent = document.querySelector(`[data-unique-id=\"${uniqueId}\"] .inner-blocks-content`);\n\t\t\tconst tabTitles = document.querySelector(`[data-unique-id=\"${uniqueId}\"] .tab-titles`);\n\t\t\tconst tabContent = document.querySelector(`[data-unique-id=\"${uniqueId}\"] .tab-content`);\n\t\t\tconst contentReveal = document.querySelector(`[data-unique-id=\"${uniqueId}\"] .content-reveal`);\n\n\t\t\tconst blocks = innerBlocksContent.children;\n\t\t\tfor (let i = 0; i < blocks.length; i++) {\n\t\t\t\tconst block = blocks[i];\n\t\t\t\tconst blockId = block.id || 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t.classList.remove('active'));\n\t\t\t\t\tthis.classList.add('active');\n\t\t\t\t};\n\n\t\t\t\ttab.addEventListener('click', activateTab);\n\t\t\t\ttab.addEventListener('keydown', function(event) {\n\t\t\t\t\tif (event.keyCode === 32 || event.keyCode === 13) {\n\t\t\t\t\t\tevent.preventDefault();\n\t\t\t\t\t\tactivateTab.call(this);\n\t\t\t\t\t}\n\t\t\t\t});\n\t\t\t});\n\t\t\tif (tabs.length > 0) {\n\t\t\t\tconst activeTab = 1;\n\n\t\t\t\tif(activeTab > 0 && activeTab <= tabs.length) {\n\t\t\t\t\ttabs[activeTab - 1].click();\n\t\t\t\t} else {\n\t\t\t\t\ttabs[0].click();\n\t\t\t\t}\n\n\t\t\t\t\n\t\t\t}\n\n\t\t\tcontentReveal.classList.add('visible');\n\t\t});\n\t<\/script>\n\n\n        <\/div>\n\n    <\/div>\n\n<\/section>\n\n\n<section id=\"section-block_56346831054ea05cc3a30bf914df37dc\" class=\"block-section bg-transparent   bg-cover bg-center bg-no-repeat  default\"\n    style=\" \">\n\n    <div class=\"py-100px\">\n\n        <div class=\"container\">\n\n            \n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:16.665%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p style=\"font-size:17px\">As you may have noticed, combining all three pillars into a full-fledged, integrated CX program, can almost triple the revenue of organizations that only utilize a single pillar for their program.&nbsp;\u2028\u2028<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">The Three Pillars and Their Impact<\/h2>\n\n\n\n<h3 class=\"wp-block-heading mt-12\">Pillar 1: Survey-Focused Listening<\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:16.665%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column rounded-xl px-4 pt-4 has-marlin-background-color has-background is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"80\" height=\"81\" loading=\"lazy\" loading=\"lazy\" loading=\"lazy\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2024\/06\/user-cycle.png\" alt=\"\" class=\"wp-image-80009\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Improve Customer Loyalty<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Key Advantage: <\/strong>Implementing inner and outer loop management strategies ensures that feedback is collected and acted upon. This continuous improvement cycle enhances customer satisfaction and loyalty.<\/li>\n\n\n\n<li><strong>Impact:<\/strong> Increased loyalty reduces churn, meaning customers are less likely to switch to competitors. Retaining customers is significantly cheaper than acquiring new ones, making loyalty a key driver of profitability.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column rounded-xl px-4 pt-4 has-marlin-background-color has-background is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"80\" height=\"81\" loading=\"lazy\" loading=\"lazy\" loading=\"lazy\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2024\/06\/losing-money.png\" alt=\"\" class=\"wp-image-80017\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Reduced Cost-to-Serve<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Key Advantage:<\/strong> Front-line coaching and channel optimization based on survey data help streamline customer interactions, making support more efficent.<\/li>\n\n\n\n<li><strong>Impact:<\/strong> By reducing the time and resources needed to serve customers, businesses can lower operational costs, leading to higher satisfaction and retention.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column rounded-xl px-4 pt-4 has-marlin-background-color has-background is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"81\" height=\"81\" loading=\"lazy\" loading=\"lazy\" loading=\"lazy\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2024\/06\/male-chat.png\" alt=\"\" class=\"wp-image-80025\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Customer Referral Impact<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Key Advantage:<\/strong> Improved CX naturally leads to positive word-of-mouth referrals. Satisfied customers are more likely to recommend your business to others.<\/li>\n\n\n\n<li><strong>Impact:<\/strong> Positive experiences shared by customers enhance your brand reputation and attract new business, driving growth.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:16.665%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.67%\">\n<h3 class=\"wp-block-heading mt-12\">Pillar 2: Conversational Listening<\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:16.665%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column rounded-xl px-4 pt-4 has-marlin-background-color has-background is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"80\" height=\"81\" loading=\"lazy\" loading=\"lazy\" loading=\"lazy\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2024\/06\/thumbs-up.png\" alt=\"\" class=\"wp-image-80033\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Improved First Contact Resolution<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Key Advantage: <\/strong>Automated quality assurance monitoring and scorecards for front-line coaching help resolve customer issues on the first contact.<\/li>\n\n\n\n<li><strong>Impact:<\/strong> Effective issue resolution prevents churn by addressing customer pain points promptly.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column rounded-xl px-4 pt-4 has-marlin-background-color has-background is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"80\" height=\"81\" loading=\"lazy\" loading=\"lazy\" loading=\"lazy\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2024\/06\/rocket-flying.png\" alt=\"\" class=\"wp-image-80041\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Improved Self-Service<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Key Advantage:<\/strong> Identifying interaction types that can be deflected to more efficient channels empowers customers to solve their issues independently.<\/li>\n\n\n\n<li><strong>Impact:<\/strong> Self-service options reduce the burden on customer service teams and provide customers with quick, convenient solutions. This not only cuts costs but also enhances the overall customer experience, reducing frustration and potential churn.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column rounded-xl px-4 pt-4 has-marlin-background-color has-background is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"80\" height=\"81\" loading=\"lazy\" loading=\"lazy\" loading=\"lazy\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2024\/06\/user-graph.png\" alt=\"\" class=\"wp-image-80049\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Optimized Operational Efficiency<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Key Advantage:<\/strong> By eliminating the need for extensive post-interaction work, businesses can streamline their operations and focus on delivering value.<\/li>\n\n\n\n<li><strong>Impact:<\/strong> Operational efficiency translates to cost savings and the ability to scale effectively. When processes are optimized, employees can spend more time on high-value tasks that directly contribute to customer satisfaction and business growth.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n\n\n        <\/div>\n\n    <\/div>\n\n<\/section>\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:16.665%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.67%\">\n<h3 class=\"wp-block-heading mt-12\">Pillar 3: Reputation Management<\/h3>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:16.665%\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column rounded-xl px-4 pt-4 is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:16.665%\"><\/div>\n\n\n\n<div class=\"wp-block-column rounded-xl px-4 pt-4 has-marlin-background-color has-background is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"80\" height=\"81\" loading=\"lazy\" loading=\"lazy\" loading=\"lazy\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2024\/06\/search-data.png\" alt=\"\" class=\"wp-image-80057\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Increased Acquisition from Improved Online Reputation and SEO Optimization<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Key Advantage: <\/strong>Actively managing online reviews and leveraging SEO strategies improve your business\u2019s visibility and attractiveness.<\/li>\n\n\n\n<li><strong>Impact:<\/strong> A strong online reputation attracts new customers, driving acquisition and revenue growth. Potential customers are more likely to choose a business with positive reviews, increasing market share.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column rounded-xl px-4 pt-4 has-marlin-background-color has-background is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"80\" height=\"81\" loading=\"lazy\" loading=\"lazy\" loading=\"lazy\" src=\"https:\/\/inmoment.com\/wp-content\/uploads\/2024\/06\/thumbs-down.png\" alt=\"\" class=\"wp-image-80065\"\/><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">Improved Customer Loyalty with the Ability to Respond to Negative Reviews<\/h4>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Key Advantage:<\/strong> Promptly addressing negative reviews shows customers that you value their feedback and are committed to improving their experience.<\/li>\n\n\n\n<li><strong>Impact:<\/strong> Responding to negative feedback can turn dissatisfied customers into loyal advocates. This proactive approach helps mitigate churn, enhances your brand\u2019s image, and fosters long-term loyalty.<\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:16.7%\"><\/div>\n<\/div>\n\n\n\n<section id=\"section-block_56346831054ea05cc3a30bf914df37dc\" class=\"block-section bg-transparent   bg-cover bg-center bg-no-repeat  default\"\n    style=\" \">\n\n    <div class=\"py-100px\">\n\n        <div class=\"container\">\n\n            \n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:16.665%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.7%\">\n<h3 class=\"wp-block-heading\">A Final Word<\/h3>\n\n\n\n<p style=\"font-size:17px\">In a landscape of giants, revolutionary AI tech that won\u2019t slow down, and daily competition that will stop at nothing to destroy you, a well-executed, integrated CX program is not just a differentiator, but tablestakes for customer acquisition, retention, and growth.&nbsp;<br><br>An integrated CX program aligns every aspect of your business with the goal of delivering exceptional customer experiences, consistently and proactively. It involves understanding and meeting customer needs where they\u2019re at, at every single touchpoint.&nbsp;<br><br>We hope that the customer stories, actionable strategies, and calculators (finally) give you enough compelling evidence of the significant ROI achievable through investing in an integrated CX program.&nbsp;<br><br>To facilitate your journey towards a world-class program, InMoment offers the highest-ranked CX platform in the world. Don\u2019t take our word for it\u2014check out the 2023 G2 Report for CX platforms. From strategic consulting to customizing our platform to your exact business needs, we are here to assist you every step of the way. Our team of experts is dedicated to help you design and execute a CX program that delivers measurable results, similar to the ones you just read about.<br><br>Stand at the forefront of your industry by <a href=\"https:\/\/inmoment.com\/en-sg\/demo\/\">scheduling a demo with us today<\/a>. We\u2019re here to help grow your business!<\/p>\n\n\n\n<div style=\"height:206px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Sources:<\/strong><\/p>\n\n\n\n<p>Forbes, <a href=\"https:\/\/www.forbes.com\/sites\/forbestechcouncil\/2022\/04\/13\/a-standout-customer-experience-starts-with-cross-team-collaboration\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.forbes.com<\/a>. Accessed 24 June 2024.<\/p>\n\n\n\n<p>Emplifi, <a href=\"https:\/\/emplifi.io\/resources\/blog\/customer-experience-statistics\" target=\"_blank\" rel=\"noopener\">https:\/\/emplifi.io\/<\/a>. Accessed 24 June 2024.<\/p>\n\n\n\n<p>InMoment, <a href=\"https:\/\/inmoment.com\/blog\/customer-experience-transformation-roadmap\/\">https:\/\/inmoment.com\/<\/a>. Accessed 24 June 2024.<\/p>\n\n\n\n<p>Emplifi, <a href=\"https:\/\/emplifi.io\/resources\/blog\/customer-experience-statistics\" target=\"_blank\" rel=\"noopener\">https:\/\/emplifi.io\/<\/a>. Accessed 24 June 2024.<br>Oracle, <a href=\"https:\/\/www.oracle.com\/financial-services\/revenue-management-pricing\/capture-missed-revenue-opportunities\/\" target=\"_blank\" rel=\"noopener\">https:\/\/oracle.com<\/a>. Accessed 24 June 2024.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:16.665%\"><\/div>\n<\/div>\n\n\n        <\/div>\n\n    <\/div>\n\n<\/section>\n\n\n<script>\n\nfunction initProgress() {\n\nvar prog = document.getElementById('sticky-progress-bar');\n\nvar body = document.body,\n    html = document.documentElement;\n\nvar height = Math.max(\n    body.scrollHeight,\n    body.offsetHeight,\n    html.clientHeight,\n    html.scrollHeight,\n    html.offsetHeight\n);\n\nfunction setProgress() {\n    var scrollFromTop = (html.scrollTop || body.scrollTop) + html.clientHeight - (html.clientHeight * 1.5);\n    var width = (scrollFromTop \/ height) * 100 + '%';\n\n    prog.style.width = width;\n};\n\nwindow.addEventListener('scroll', setProgress);\n\nsetProgress();\n\n}\nif(document.getElementById('sticky-progress-bar'))\ninitProgress();\n\njqJs.onload = function() {\njQuery(window).on('scroll', function() {\n  var hero = jQuery('.hero-header');\n  var height = hero.outerHeight(); \/\/ height of hero-container\n  var scrollTop = jQuery(this).scrollTop(); \/\/ distance scrolled from top\n  var rangeOffset = 160;\n  var calc = 1 - scrollTop \/ (height - rangeOffset);\n\n  hero.css({ 'opacity': calc });\n\n  if ( calc > '1' ) {\n    hero.css({ 'opacity': 1 });\n  } else if ( calc < '0' ) {\n    hero.css({ 'opacity': 0 });\n  }\n\n});\n}\n<\/script>\n","protected":false},"featured_media":87928,"template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-88538","lp","type-lp","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/inmoment.com\/en-sg\/wp-json\/wp\/v2\/lp\/88538","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/inmoment.com\/en-sg\/wp-json\/wp\/v2\/lp"}],"about":[{"href":"https:\/\/inmoment.com\/en-sg\/wp-json\/wp\/v2\/types\/lp"}],"version-history":[{"count":0,"href":"https:\/\/inmoment.com\/en-sg\/wp-json\/wp\/v2\/lp\/88538\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/inmoment.com\/en-sg\/wp-json\/wp\/v2\/media\/87928"}],"wp:attachment":[{"href":"https:\/\/inmoment.com\/en-sg\/wp-json\/wp\/v2\/media?parent=88538"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}