Many customer experience (CX) practitioners think of return on investment (ROI) as the holy grail of experience. And for good reason! The oldest challenge facing programmes is proving the financial impact of their initiatives on the greater business. But what if looking back for evidence of value isn’t the path forward?
In this eBook, we’ll walk you through five expert-vetted steps that will help you cultivate an ROI-centric programme from the very beginning! Check it out below.
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