News: Accelerated Development: The only way to work with 70,000 retailers and nearly 100 brands

March 2011 | Red Canary

Article Excerpt:

Next time you get handed a receipt, take a closer look. If you’ve just visited a Shoppers Drug Mart, Canadian Tire, or any number of other major Canadian retailers or restaurants, you will see at the bottom of that slip of paper a message that directs you to complete an online customer service survey. Chances are the company behind that URL is Empathica, a company that for the past decade has been on the leading edge of measuring and mining customer satisfaction. As invisible as it is ubiquitous—last year it surveyed some 30 million customers—Mississauga-based Empathica uses savvy web application development to help retailers collect customer feedback… Read more »


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