News: Mindshare Technologies Appoints Former Vivint Vice President of Marketing Kristi Knight as CMO

Mindshare Technologies, a leader in Voice of the Customer (VoC) technologies, today announced the appointment of Kristi Knight, former vice president of marketing at Vivint, to chief marketing officer (CMO). In this newly created position, Knight will leverage her extensive corporate marketing background to lead Mindshare’s marketing team and guide strategic direction for the company’s expanding global brand.Knight will seek to accelerate the company’s growth and bolster its position as a leader in the customer feedback industry following Mindshare’s recent acquisition of Empathica. As CMO, she will oversee all global marketing initiatives including corporate marketing, product marketing, customer marketing, lead generation, public relations and analyst relations. read more »

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