News: Tips For Embracing Showrooming During The Holidays

In recent years, showrooming has been perceived as the bane of brick-and-mortar retail — a pesky practice in which consumers interact with merchandise in the physical store space and then purchase the product from a competitor online. But in a surprising move, Best Buy is wholeheartedly embracing showrooming this holiday season and encouraging consumers to use their stores as “the ultimate holiday showroom.”  read more »


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