In early February, the Coronavirus seemed distant and exotic to European and North American shoppers. Now, February feels like a lifetime ago, and customers across both continents remain sequestered within various levels of quarantine.
Meanwhile, retailers in every arena from fashion to food are left wondering not only how to navigate this pandemic, but also what shopping life will look like after it passes.
Point of View
How Retail Has Changed During COVID-19… And How It Must Change After