Sydney, Australia (31 January 2023)— Compare the Market, Australia’s leading financial comparison website for home loans, insurances and utilities has partnered with InMoment, the cutting-edge provider of Experience Improvement (XI)™, to launch a transformational experience improvement program.
With nearly six million website visitors last year, Compare the Market is dedicated to continually improving the service it delivers to customers, and by using InMoment’s XI platform hopes to better understand the experience of both new and current consumers.
The XI Platform will support Compare the Market through better customer journey analytics, to provide greater clarity on retention and loyalty drivers. In the long term, Compare the Market will be able to use relationship surveys and real-time feedback to identify areas of improvement so that the customer experience can be streamlined along the moments that matter.
By working in partnership, InMoment and the Compare the Market team hope to personalise and re-imagine the customer experience and deliver the best possible experience for Compare the Market customers.
Compare the Market’s General Manager of Product, Customer Experience and Innovation, Nell Bond said, “Providing great value to our customers is at the heart of everything we do. We’re always striving to enhance our user experience every day, and make decisions that are in the customer’s best interest.”
“By partnering with InMoment, we’ll be able to better understand and utilise direct customer insights to tailor our customer experience, and any subsequent communications, to enhance customer satisfaction, engagement and retention,” Ms Bond said.
“At InMoment, we know that traditional customer experiences are no longer cutting it for digital sites like Compare the Market. Today more than ever, complex customer journeys and disparate signals require an integrated CX approach that only InMoment can provide. We are thrilled to partner with the Compare The Market team as they embark upon this next chapter of their CX transformation,” said David Blakers, InMoment’s Managing Director of APAC.
About the Compare the Market
Compare the Market is passionate about informing and educating Australian consumers about all things money-saving, from insurance and banking to utilities, fuel pricing and everyday saving. Compare the Market strives to empower Australians to make better decisions, saving them time, money, and stress.
Improving experiences is why InMoment exists. Our mission is to help our clients improve experiences at the intersection of value—where customer, employee, and business needs come together. The heart of what we do is connect our clients with what matters most through a unique combination of data, technology, and human expertise. With our hyper-modern technology platform, decades of domain authority, and global teams of experts, we uniquely deliver a focus on Experience Improvement (XI) to help our clients own the moments that matter. Take a moment and learn more at inmoment.com
CONTACT: Cori Lindsey, InMoment, email@example.com