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The InMoment XI Blog

Best Practices. Industry Thought Leadership. Experience Improvement.

Blog

How to Use Customer Experience Analytics to Identify Key Touchpoints in the Customer Journey

By: The InMoment Team

To meet your customer experience (CX) goals, you first need to understand the current state of your customer journey. But...

Blog

2 Things Metrics Can’t Tell You About Your Brand Experience

By: The InMoment Team

Customer experience (CX) programs have been laser-focused on numbers ever since the experience space came into being. A lot of...

Blog

Three Tips for Shortening Your Customer Experience Surveys

By: The InMoment Team

Let’s face it: shortening your customer experience survey can be overwhelming. You have so many priorities, stakeholders, and initiatives to...

Blog

Three Ideas for Showing the ROI of Experience Improvement (Once and For All)

By: Andrew Crowhurst

Let’s be frank—establishing a customer experience (CX) program’s return on investment (ROI) is one of the greatest challenges that CX...

Blog

Surveys Are Boring, It’s What You Do with Them That’s Exciting: Three Ideas for Beating Survey Fatigue

By: James Sowden

In the world of customer experience, surveys have been a reliable feedback-collecting source for decades. As we make our way...

Blog

Looking to Update Your Customer Experience Program? Here’s How.

By: The InMoment Team

As a customer experience (CX) professional, you’ve seen many seasons in your program: the beginning stage, getting those quick wins,...

Blog

NPS, CSAT & CES: Top Three Customer Experience Metrics for Beginners

By: The InMoment Team

We totally get it: it’s no easy feat to truly understand how your CX program is performing. Are you doing...

Blog

COVID Changed Workplaces. Here’s How Yours Must Adapt

By: The InMoment Team

COVID-19 may finally be receding from many parts of the world, but the changes the pandemic left behind aren’t going...

Blog

Three Must Haves for Building Customer Trust and Loyalty

By: The InMoment Team

Many companies underestimate the value of customer trust and loyalty when it comes to driving higher revenue growth. It might...

Blog

What Is the Difference Between Voice of Customer and Market Research?

A lot of folks believe that voice of customer (VoC) programs and market research mean the same thing—but they’re actually...

Blog

From Boardroom to Breakroom: How to Make Your Organization an Experience Improvement Machine

By: The InMoment Team

You’ve heard us talk about how your employees are the best resource you have when it comes to experience improvement,...

Blog

New RG 271 Regulations Are Coming to the Australian Financial Services Industry: Is Your Customer Experience Program Ready?

By: Simon Benns

The 5th of October of this year marks an important deadline for the financial services industry: there are new Internal...

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