Press Release

Aussie Home Loans Named Winner of Best CX Transformation

SYDNEY (9 December 2021) — InMoment, the leading provider of Experience Improvement™(XI), announced its client Aussie Home Loans (AHL) has been named the winner of the 2021 Best CX Transformation award. AHL’s partner, InMoment, was named the winner for Best CX Partner (Technology and Advisory).

The award recognises the impact of AHL’s end-to-end CX transformation program. Between 2019 and 2021, the business overhauled legacy systems and reinvented the customer experience while attracting top broker talent to realise a huge lift in repeat business and record loan settlements. The judges were impressed with AHL’s commitment to embedding the renewed customer experience across the organisation, using customer champions to create a bottom-up CX culture, reinforced with strong leadership support. 

The CX Awards are the ultimate accolade to benchmark and recognise CX excellence and innovation in the region. Judged by an esteemed panel of local CX industry thought leaders, utilising a rigorous and transparent judging process, the CX Awards go one step further in helping to differentiate the very best leaders, teams, strategies, and innovations.

With the CX Awards returning for a fourth year, the number of entries has greatly increased and the calibre of companies pushing the boundaries to create exceptional customer experiences is higher than ever. 

“We are thrilled to be recognised for the incredible, hard work taken on by our entire team who strive to deliver excellent customer experiences every day,” said Liz Fowler, Head of Strategy and Customer Experience at Aussie Home Loans. 

“Thank you to our partners, InMoment and Forethought, who have helped support our experience program and played a key role in propelling our journey. This is a fantastic accolade and our commitment to our customers doesn’t stop here. As part of the Lendi Group, we’re focused on delivering more positive changes to the way Australians experience property lending.”

See the full list of winners here.

About Aussie Home Loans

Aussie was founded in 1992 and was widely credited for bringing competition to the Australian home lending industry. For nearly 30 years, Aussie has put progress within reach of more Australians, helping over 1.5 million customers with their home loan. Today, Aussie is part of the Lendi Group; and has the largest retail brokerage footprint across Australia. For more information about Aussie, please visit or call 13 13 33.

About InMoment

Improving experiences is why InMoment exists. Our mission is to help our clients improve experiences at the intersection of value—where customer, employee, and business needs come together. The heart of what we do is connect our clients with what matters most through a unique combination of data, technology, and human expertise. With our hyper-modern technology platform, decades of domain authority, and global teams of experts, we uniquely deliver a focus on Experience Improvement (XI) to help our clients own the moments that matter. Take a moment and learn more at


Change Region

North America
United States/Canada (English)
Dach (Deutsch) United Kingdom (English)
Asia Pacific
Australia (English) New Zealand (English) Asia (English)