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Consistently, we hear from customers across channels and industries that the best interactions meet expectations, make customers happy, and allow customers to feel like they accomplished something. And what influences all of these outcomes? The amount of effort required to interact with your brand!
Read more about customer effort and ease questions and best practices for implementing them in surveys—and how to take action on their insights!
“InMoment are our primary global partner for customer satisfaction measurement and insight. Their best-in-class technology is a critical component of our Customer Experience programme for store managers and their teams, and a vital tool for our central insight teams. Our success with InMoment comes from the strength of our relationship. They are part of our team.”
Dan Portus, Insight to Action Programme Manager, Tesco
“In these fast-changing times, it is hard to predict the future with any certainty. A choice of digital or brick and mortar for the future of banking is a false dichotomy. Clearly, there is room for both. But I am confident that the warmth and good judgment of human beings are the most important ingredients in the future of any successful bank.”
David Duffy, CEO, CYBG
“With the support of InMoment’s team and their platform, we were able to set up a comprehensive yet easy to use survey and reporting tool. In a matter of seconds, the tool derives the characteristics associated with customer satisfaction and product quality, enabling us to identify areas for organisational improvements and as a result CX improvements.”
Pete Hogg, Director Customer Management, The British Council
“InMoment’s long-standing experience in the aviation and customer experience sector made the company the right choice for us. Their highly flexible approach enables us to grow our NPS programme as our client base and needs evolve. The platform’s highly flexible dashboards allow us to receive detailed, timely feedback analytics about each customer and flight. From these results we are able to develop highly personalised customer experiences.”
Paula Canada, TAP