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Consumers require personalisation, confidence, caring, and trust, and financial institutions that deliver on those core values will be rewarded with consumer loyalty and life-long relationships, and a larger share of wallet.
At InMoment, our technology and services provide an opportunity to deepen relationships, build trust, and drive customer acquisition—let us show you how.
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“Convincing managers and executives that consistently and visibly cultivating the cultural aspects of customer experience was a challenge, even as they recognized that doing well by doing good is a very powerful and resonating element of the Eastern brand. It’s easy to lose sight of this. When it’s working you know why it’s working and it becomes a self-reinforcing, virtuous cycle.”
Rich Dorfman, Vice President of CX at Eastern Bank
"nib New Zealand recognises that its CX program is constantly changing and evolving, but the program has already had significant impact. Over the last four years, the business has seen a strong increase in NPS as well as a 6% churn reduction."
Roe Baluyut, nib New Zealand's Manager of Customer Experience
“The voice of the customer is changing how we listen, not only to our agents and policyholders, but also to our associates. In the future, it will dictate the investments we make in our people, the services we offer, and our long-term focus."
Chris Neeson, Customer Experience, Ohio Mutual
Real-time feedback has allowed branch and contact center managers to review survey results as they come in, enabling timely coaching of frontline colleagues. This has helped the branch channel score well in national benchmarking studies and has aided the bank in achieving recognition for customer service excellence.
Irene Hogan, Senior Vice President and Director of Customer Experience, Associated Bank
“We have always existed to serve the needs of our members. And now, we have the strategy, technology tools, and CX partners to take our service legacy to the next level.”
Margot Asiri, VP of Strategic Initiatives, CFCU
“In these fast-changing times, it is hard to predict the future with any certainty. A choice of digital or brick and mortar for the future of banking is a false dichotomy. Clearly, there is room for both. But I am confident that the warmth and good judgment of human beings are the most important ingredients in the future of any successful bank.”
David Duffy, CEO, CYBG

The surveys so far have given us incredible results and fast tracked the relevant insights that were meaningful for us. At the same time, InMoment has focused on building the right case management program for us and really supported us along the way. And we’re constantly tweaking our program now to ensure we’re recovering customers, engaging people and turning them from a passive into a promoter.

About three years ago, the NRMA teamed up with InMoment to start looking into its customers’ emotions for the first time. To get started, the CX team included more than 10 hard-coded emotion questions within member surveys asking both open-ended and ratings-based questions. This gave the business a solid foundation of comparison when beginning to use the emotions product in text analytics.
Medibank was awarded the winner of "Best CX Transformation" after record-breaking service and NPS scores, an increase in market share, and a reduction in overall customer complaints!