The need to understand customer emotion and improve empathy in organisations has been well-documented in recent times. But how are major organisations putting the theory into practice?
In this CX Leader Session with MyCustomer we’ll discuss:
- The emotional factors that move customers
- What role customer experience leaders play in creating customer emotion and meaningful experiences
- How to create the processes required to start monitoring, analysing and actioning emotion derived from customer interactions
- How to design customer journeys with emotion in mind
Speakers
- Peter Dorrington, Founder, XMplify Consulting Ltd
- Iain O’Connor, Senior Manager – Customer Experience & Insight, Aegon UK
- Madeleine Linden, Senior Manager, CX Insight, Virgin Money
- Simon Fraser, VP, Customer Experience Strategy, InMoment
Register here for free