Creating an Effective Survey Program Where Customer Feedback Drives Action

For more than 35 years, U.S. Cellular has maintained the focus on serving markets that are not served by others. Across the map, leaders ensure their associates have the knowledge and training to provide consistency and informed decision making on behalf of consumers.

• Increased number of customers providing feedback by 400%
• Decreased cost of call center program by 50%
• Utilization of program technology and capabilities increased by 30%