More than ever, people are turning to the internet to decide who they want to do business with. According to recent research, 94% of consumers say a bad review has convinced them to avoid a business. The silver lining? The top 10% of brands responded to reviews quickly and more consistently, ultimately leading to higher overall ratings.
It’s critical for organisations to grasp their reputation in the marketplace, and then actively manage it with tools and data that allow for a real-time response.
In this on-demand webinar we discuss how to develop a brand reputation strategy and share best practices for managing your brand reputation in an ever-changing marketplace.
- The foundation of an effective reputation management strategy and how to build your own
- How to use reputation management to supercharge your customer acquisition and retention strategy
- The importance of combining review data with voice of the customer (VoC) feedback for a complete view of the market
InMoment, the leading provider of Experience Improvement (XI) solutions, and ReviewTrackers, the leader in reputation management, have partnered to deliver an integrated CX approach to improve experiences, strengthen customer relationships, and improve brand reputation to drive revenue growth.
Jamie Frankel is the Director of Sales Strategy and Performance at ReviewTrackers. She partners with sales executives to drive customer-focused and value-based sales strategies to help accelerate sales. In her free time, she can be found letting off steam by taking a Peloton class, exploring the Chicago restaurant scene with her husband, or walking her dog Frankie.