CX Spotlight with Pizza Hut: Prioritizing Guest Feedback in the Boardroom

A lot of companies say their customers are at the heart of their decision making, but at Pizza Hut Restaurants, guest feedback truly shapes the discussion in the boardroom.

By bringing in various sources of data—including customer verbatims from social reviews—the company knows what exactly where to focus its efforts to improve customer experiences and drive market-leading growth in the UK.

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