November 13, 2012 | Peach Report – UK
Casual dining chain Ask Italian has teamed up with Empathica on a new customer feedback programme to fuel the evolution of its brand.Ask Italian has been busy updating its formula lately, with new menus and interiors and a fresh focus on service as it steps up efforts to be authentically Italian. Future changes will now be informed by a ‘My Ask Italian’ programme to assess customers’ experiences and impressions of the brand via a short online survey, with free monthly draws for Ask vouchers to encourage responses. read more »