Steering Transformation Using Data-Driven Decision Making

As a B2B company, Thomson Reuter’s knew that delivering an outstanding customer experience starts with data. To enhance their services, they knew it was crucial to understand which aspects of their service delivery was working well, and which areas were a source of frustration. ImMoment helped pull that insight and knowledge together.

  • 300 percent boost in response rates over a 9-month period
  • 3x increase in participation
  • Hidden trends exposed, leading to targeted action

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