XI Café
Podcast

XI Café: The legalsuper Journey Towards Becoming a CX-Focused, Data-Driven Organisation

In this episode of the XI Café Podcast we’re talking to legalsuper’s CX Insights and Service Design Lead, Eslam Afifi. Eslam is a PhD & CCXP Certified Customer Experience (CX) lead with a proven record of designing and delivering CX programs across different sectors such as Financial Services, Government, Tourism, Oil and FMCG in Australia, Africa and Asia. His journey at legalsuper is worth talking about – we’ll hear how his team has leveraged customer data and insights to transform legalsuper’s operating model, affecting positive change for the business and its members.


Meet this episode’s guest:
Eslam Afifi
ESLAM AFIFI
CX Insights & Service Design Lead
A PhD & CCXP Certified Customer Experience (CX) lead with a proven record of designing and delivering CX programs across different sectors such as Financial Services, Government, Tourism, Oil and FMCG in Australia, Africa and Asia.
With eight years of experience in strategy development, digital transformation, VoC programs and CX Transformation with some of the world’s largest organisations, Eslam’s focus is on guiding clients on how to optimise their employee and customer experience management programs, identifying and implementing EX and CX best practices, and shaping the future of experience management.

Change Region

North America
United States/Canada (English)
Europe
Dach (Deutsch) United Kingdom (English) France (français) Italy (Italian)
Asia Pacific
Australia (English) New Zealand (English) Singapore (English)