Empathica to Exhibit at NRF’s Retail BIG Show Annual Convention & EXPO in New York City

At the event, Empathica will offer attendees the latest insight into retail trends, products and Customer Experience Management strategies that are successfully being deployed at some of the largest retailers in the country to create, nurture and mobilize brand advocates.

Alpharetta, Georgia, United States – December 13, 2010 –Empathica Inc., a leading provider of Customer Experience Management (CEM) solutions to more than 200 of the world’s most respected brands, announced today that it will be exhibiting at Booth No. 3250 at the National Retail Federation’s “Retail’s BIG Show” held January 9-12 in New York City.

The annual event, celebrating its 100th year, brings together the biggest and brightest names in retail for four days of one-of-a-kind education, networking opportunities, and pioneering solutions and services.

Gary Edwards, Empathica’s EVP of Client Services, Andi Needham, VP, Retail and Bruce Warren, VP of Marketing, will showcase why the world’s leading brands choose Empathica for guidance in translating local customer feedback into operational solutions and strategic insights to improve the customer experience.

“Taking part in this prestigious event will allow us to further communicate and showcase Empathica’s expertise in the retail domain,” said Edwards. “The Retail BIG Show is the premier venue to discover the latest retail technologies and strategies that give companies a leg up on their competition, and we are pleased to continue our support of this event.”

In November, Empathica launched its latest offering, Mobile Reporting, which revolutionizes how field managers conduct site visits. Targeted to address the challenges facing multi-unit restaurants and retailers, Mobile Reporting gives field managers the ability to access location-based performance information on-site in real time, wherever they are, via a browser on their mobile device. The solution allows field managers to greatly improve the effectiveness of their site visits, enabling them to provide valuable coaching to store managers while on-site.

To learn more about Empathica’s Mobile Reporting and other CEM expertise in the retail space, go to www.empathica.com or visit Booth No. 3250 at the NRF show. Register for Retail’s BIG Show here.

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