- Free event explores how harnessing comprehensive customer stories can fuel strategic business decisions
- Understand the critical role of technology and best practices in prioritizing actions and achieving outcomes that matter
Salt Lake City, August 8, 2016—InMoment’s VP Worldwide Strategic Accounts, Erich Dietz, will be featured in a CRM Magazine roundtable webinar titled, “The Fundamentals of Customer Experience Management.”
Date: Wednesday, August 10
Time: 11 a.m. PT | 1 p.m. ET
Register: Click here to register for free.
Dietz will highlight five must-haves for successful customer experience (CX) management/Voice of Customer (VoC) programs, along with real customer use cases. A CRM moderator will host a discussion and Q&A session with presenters and listeners. He will bring his own expertise, as well as case studies from CX leaders, to the following topics:
- Measure vs. Steer
Learn how your approach to customer listening can limit your success, or add rocket fuel.
- Listen Well
Bring the right technology and best practices to your customer feedback strategy for deeper insights.
- Analyze for Action
Hear how companies are utilizing new types of advanced analytics to unlock a range of insights inside both structured and unstructured customer data.
- Deliberate Delivery
From real-time alerting and closing the loop, to location-specific action plans and top-of-the-house strategic insights, Dietz will discuss the importance of utilizing the right lenses and delivery systems to get insights to the right people at the right time for the biggest impact.
- Incent vs. Empower
While accountability is critical in CX success, many organizations still use metrics to punish instead of empower. Learn how the most skilled customer experience leaders are harnessing customer insights to inform and inspire employees at every level.
InMoment™ is a cloud-based customer experience (CX) optimization platform that helps brands leverage customer stories to inform better business decisions, and create more meaningful relationships with their customers. Through its Experience Hub™, InMoment provides Voice of Customer (VoC), Social Reviews & Advocacy, and Employee Engagement solutions, as well as strategic guidance, support, and services to more than 350 brands in 95 countries. For more information, visit http://www.inmoment.com.
Lisa Davis, VP Communications