Birmingham – May 3, 2016 – InMoment™ will hold its annual European Customer Experience Elevated conference 11–12 May, 2016 at Aston University in Birmingham.
Highlights from the company’s annual European best practices event will include:
- Keynote address by Joana van den Brink-Quintanilha, Senior Analyst at Forrester Research and customer experience expert. Van Den Brink-Quintanilha will research and case study findings on mapping, understanding and analysing customer journeys.
- Dr. Laura Chamberlain, lecturer on the customer experience and consumer behaviour at Aston University School of Business, will keynote day two of the event. Chamberlain’s work has appeared in Annals of New York Academy of Science, Academy of Marketing Science Review, Journal of Marketing Education, Qualitative Market Research, and at the European Marketing Academy Conference.
- Case study panels featuring CX leaders from some of Europe’s top brands, including New Look, iNTERTAIN, Genting Arena and Zizzi.
- Technology innovation sessions with InMoment’s Kurt Williams, Chief Product Officer and Derek Newbold, Chief Technology Officer.Lonnie Mayne, President of InMoment, said: “This year’s European conference is a reflection of both the rise of customer experience as a defining business strategy, and our company’s continued growth on the global stage. The caliber of CX leaders coming together to share best practices, explore innovative technologies and find new ways to elevate their own programmes is impressive. We are honoured to host such a distinguished group and look forward to a truly inspiring event.”
InMoment held the North American best practices conference, which also attracted a record-breaking crowd, in Salt Lake City, Utah earlier this year.
For more information about InMoment and the European Customer Experience Elevated 2016 Conference, visit www.inmoment.com.