- Positioned in Highest Possible Category in Report
- Recognised by a client for a partnership approach to Customer Feedback Management
- Receives among the top scores in Customer Retention, Share of Enterprise Clients, Text Analytics and Flexibility
Sydney, Australia — November 2018 — MaritzCX, the leading CX management technology company, has been named as a Leader in The Forrester Wave™: Customer Feedback Management Platforms In Asia Pacific, Q4, 2018 Report. This is the highest ranked category in the report.
Forrester stated that a customer they interviewed spoke highly of the “vendor’s strong partner approach” with its “combination of technical and consulting expertise” which meant it brings the added value of acting as a “one-stop shop” for clients. Significantly, MaritzCX rated with the highest score possible in all three sub-classes of the APAC Strategy criteria, a score which is defined as best-in-class relative to other vendors in the evaluation, with Forrester highlighting its “robust in-region support” and “significant presence and investment in AP (Asia Pacific).”
“I’m proud that MaritzCX has been ranked a Leader in the Forrester Wave report as I believe it showcases both our superior technology and consulting excellence that our fantastic local team offers,” said David Blakers, MaritzCX APAC Managing Director. “We work with some of the strongest brands across the APAC region who cite the combination of sophisticated technology and in-depth consulting services as incredibly powerful and it’s terrific to receive third-party recognition for our efforts.”
The report included a comprehensive set of evaluation criteria on which vendors were ranked on a scale from zero to five. As part of its ranking as a Leader, MaritzCX achieved the 5 out of 5 scores in the following evaluation criteria:
- Customer retention
- Text analytics
- Statistical analyses
- Share of Enterprise clients
- Professional services
- Flexibility to accommodate change
- AP support
- Asia Pacific presence
- And six more!
David Blakers added, “MaritzCX made a significant investment in the APAC region and we look forward to helping more and more Asia Pacific brands to exceed their experience management program goals, continually innovating, pushing the boundaries of customer and employee experience excellence and cementing our position as a Leader in the region.”
The Forrester Wave™: Customer Feedback Management Platforms AP, Q4 2018 Report evaluated the top eight vendors in the region based on their current offering, strategy and market presence.
Since launching in Australia in 2015, MaritzCX has rapidly established itself as the go-to customer and employee experience management technology platform for many of the Asia Pacific region’s leading brands.
MaritzCX is customer and employee experience management for big business. High-value CX programs are critical for every organisation. We combine software, data and research science, deep vertical market expertise, and managed program services to help accelerate client success. CX programs that are most impactful drive the right kind of actions throughout the company and support a strong business case. MaritzCX seeks to partner with companies that insist on effective and high-ROI CX. Our customers include over fifty percent of Fortune 500 companies and global brands from the Automotive, Banking and Financial Services, Travel & Hospitality, Consumer Technology, Healthcare, Telecom, Retail, B2B, Energy and Utility industries.