News: Chicagoans shopping carefully but less worried

July 14, 2011 | Chicago Sun-Times

Article Excerpt:

Chicagoans are tightening their wallets, but are showing increasing optimism about their finances, a new poll shows. Though 43 percent of Chicagoans polled have cut their spending “moderately” and 21 percent have cut “significantly” in the past year, fewer Chicagoans than consumers nationally say they are finding it more difficult to handle their budgets today compared with six months ago, according to the survey by Empathica, a Toronto-based consultancy. read more »

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