News: The Female of the Species is More Digital than the Male

March 2, 2012 | The Guardian – UK

Article Excerpt:

Males and females respond differently online – here’s how you can cater to and understand both sexes. Many still labour under the misconception that online is a male-dominated space. But digital is very much female terrain these days. Despite the stereotype of lonesome geeky men being locked to their computers, it’s women who now rule the web. read more »

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