Top 25 Ways to Get Customer Feedback from the Pros

InMoment’s SVP of CX Strategy, Brennan Wilkie shares how brands – especially retailers – should collect, analyze and use customer feedback to create a more valuable customer experience. “Organizations that listen to customers in terms of understanding their story get a much deeper and richer understanding of consumers’ expectations and behavioral patterns, and that’s where the secret to success lies. Just because someone bought something once doesn’t mean they’ll buy it again.”

Read more at FitSmallBusiness

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