June 4, 2012 | Website Magazine
Article Excerpt:
While most consumers won’t stop visiting big box retailers any time soon, a new study offers e-commerce merchants insights into why these shopping destinations are so popular, as well as what turns customers off. The Consumer Insights Panel study from customer experience management solutions provider Empathica Inc. reveals that 93 percent of U.S. consumers visit a big box retailer every month. read more »