Point of View

How Good Storytelling Inspires Executive Buy-In

If you’re looking to expand your customer experience (CX) initiatives, then you most likely have your mind on a daunting prospect: getting executive buy-in. And we can’t blame you! It can be overwhelming to put together a presentation that will convince the c-suite that your program can solve major business problems. But that’s when you can employ a familiar, powerful tool: stories.

In his latest Point of View article, expert Simon Fraser breaks down a proven framework for developing a story-based presentation that will surely get you the executive support you need to take action and empower Experience Improvement!

Read more below.

Download

Change Region

Selecting a different region will change the language and content of inmoment.com

North America
United States/Canada (English)
Europe
DACH (Deutsch) United Kingdom (English) France (français)
Asia Pacific
Australia (English) New Zealand (English) Singapore (English)